Trade Shows and Exhibits: Easy and Effective Ways to Attract More Visitors to your Booth

When you’re attending a trade show or convention, it’s all about exposure. So, here are some simple and effective ways to get more people to notice your booth.

Gorilla Glass trade show booth

Get a Good Location

Your booth location will determine a lot of your success at a show. The old adage is true: “location, location, location.” Does anyone need to be reminded of this? Yes. We see this advice all the time, and yet many businesses still don’t get in until the last minute, forfeiting the best places in the show. As a result, they’re stuck behind a pole, or in the back where residual foot traffic happens.…

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Self-Employed at Last: The Top Common Blunders to Avoid at Any Cost

Being self-employed is a lot of fun, but it’s also a lot of work. Most new business owners make a lot of mistakes. Here are some of the most common, and how to avoid them.

Making business mistakes

Failing To Budget

Small businesses are especially prone to accounting mistakes, unless they happen to be accountants.

Make a budget, and stick with it. Budget out, to the penny, how much money you need to keep the doors open. Then, round up. Yes up. Add in 10 percent to that rounded figure. This gives you a nice cushion – a safety net – that hopefully you’ll never have to use.…

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5 Ways your Small Business Could Be Losing Revenue

It is an undeniable fact that the current state of affairs is difficult for small businesses. Trying to compete with Goliath-sized companies is a bit like swimming upstream in molasses for your small business. You may be unsurprised that you are counting every penny and monitoring revenue on a daily basis. But are there options for income that you could be missing out on? Included here are a few ways your small business could be losing revenue, as well as means to correct it.

Losing profits

No Credit Card Processing

Credit cards are like candy in today’s world. Everyone has at least one and they will use them whenever they get the chance.…

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Modern Business: Tips to Keep Up with the Techonological Times

Many businesses don’t keep up with the times. They fall behind their competition quickly and then get stuck there forever. Here’s how to stay on top of the every-changing technological times.

Adopting cloud technology

Make Your Business Mobile And Flexible

Most businesses today have some element of mobility. Whether it’s a mobile site for customers or remote access tools for employees and the owner. If you haven’t implemented this kind of functionality, you’re already behind your competition.

You need to hire IT services companies that can bring you up to speed, and fast. Companies that can do business from anywhere are able to provide customers with unparalleled flexibility.…

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The Dangers of Stereotyping in the Workplace

It’s often thought that diversity in the workplace only involves race and gender, but in actual fact, diversity in the workplace is much broader than that. Your colleagues or employees differ in a number of ways, such as age, relationship status, education, and even their role in the business. It’s illegal to discriminate on a number of number of factors, such as race, gender, and age and although much has been done to tackle discrimination, stereotypes are still prevalent.

Diversity in the workplace

Stereotyping or labelling people is the result of making general assumptions about someone without finding out anything about them. It’s something we have no doubt all done, with several very common ones – such as baby boomers can’t adapt to new technology and changes, and that people who drive a van for a living are rude and unhelpful.…

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Workplace Fire Safety: 5 Things to Improve

Did you know that 40 percent of businesses never reopen following a natural disaster, like a fire? Indeed, workplace fires can be devastating – not only to your employees and everyone else who are in your business premise but also to your company.

It is clearly your responsibility to prevent workplace fires – neglecting it can cost you a lot, even can land you to prison!

Blocked emergency exit

Fortunately, workplace fires are not something that business owners can’t prevent. The key is in the planning and plan execution.

To help you out, here are five things to consider when planning for or improving your company’s fire safety procedures:

1.

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3 Reasons Why Custom Logo Design is Recommended for Any Business

Most business managers do not actually know that much about all the aspects that have to be taken into account when dealing with a company. Unfortunately, elements that are really important are seen as completely unimportant. This lack of knowledge can easily lead towards a loss of profits, which is not something that you want. You will need to seriously consider custom logo design since this will aid a lot in the overall success of your company.

Harley Davidson logo

We can say that there are many things that can be mentioned about logo design and we can end up talking about the subject for a really long period of time.…

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7 Great Tips for Maintaining Good Client Relationships

In most industries, you need to have a touch of selfishness in your nature to be good at sales. After all, you have to beat out the competition to get those accounts signed. At the end of your pitch, you’ll either win or lose. Even when working closely with a team of other marketing and sales agents, your goal should always be the brightest shining light in the room, the super-seller that everyone else wants to be like.

Business client relationship

Having the winning, super-competitive, relentless drive needed to meet and exceed quotas every month will get you the sales. It won’t, however, help you hang on to that crucial big fat twenty-percent of clients who’ll keep company bank accounts filled with cash.…

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5 Ways to Improve your Recruitment Processes

For small and medium-sized businesses (SMBs) in any field, the process of finding, attracting and keeping the right employees can be crucially important and can make a major contribution to overall competitiveness. Just take a look at these employer branding examples.

Recruitment

With that in mind, here are five ways that SMBs can aim to improve their recruitment processes.

1. Take the process seriously

There are no shortage of potential distractions for SMB bosses or management staff at any company but it’s important not to overlook or underestimate the significance of the recruitment process.

Time, resources and the right people need to be committed to finding and appealing to quality candidates if you want to ensure that your company keeps standards high throughout its workforce.…

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Choosing The Right Courier for your Business: 4 Things to Consider

Whether deliveries are a primary function of your business, or you are expanding to include home delivery services, choosing the right courier that offers an appropriate delivery service is vital. Sending every parcel individually, relying on standard delivery services, and only offering basic delivery means that your potential customers could look elsewhere for a more convenient and more beneficial alternative.

TNT

Finding a reliable courier

Finding the right courier shouldn’t be hard: Just choose the one that offer the most delivery options, as well as features that are specifically developed for a B2B relationship.  So, what a reliable courier should be offering to its partner (read: you)?…

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