Tips For Building A Mobile Business Website

tips for building mobile business websites

These days, it seems unlikely that there is still a small business owner who doesn’t use smartphones. Since the internet is more accessible now than everybody thought possible, mobility has taken on a whole new different meaning.

Our smartphones have become a bigger part of our lives than we’ve all imagined and it just makes sense then that websites are being rebuilt to be more mobile compatible. But really, how can a small business owner make their site mobile?

Inc.com published an article not too long ago on how to design and build a mobile website. Here are my take-aways:

  • Look for an online service that would enable your site to be available on a mobile version.
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Take Your Banker Out to Lunch

Starting a small business means having as many allies as possible and few allies are as important to new business owners as the banker.

build a relationship with your banker

It always pays to be on the good side of the person who has a say over whether or not your emerging business will be extended the loan it needs to get through the initial stages. Well as you might already know, it’s important to be on the good side to anybody that influences your business in any type of way.

Here’s a tip: Take your banker out to lunch and build a relationship with them.

For years, entrepreneurs and company associates have taken clients to lunch as a way to either establish a potential relationship or strengthen a rapport that had already existed.…

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Should Small Businesses Outsource SEO Or Take Care Of It In House?

The questions that plague small businesses seem to never change – only the subjects small business is asking these questions about. Unlike a corporation or large company, resources within a small business are often scarce.   As it is, you likely are doing the jobs 10 or more people would be in charge of in a larger company. SEO may sound like another truffle on your plate that you simply don’t have the stomach for.

“We have a great product, people will find us.”

This is a reaction you want to avoid. The most important aspect of SEO, or search engine optimization, any small business (or large for that matter) must realize is that it is not another “option” in how you market your business, it is a necessity born of a real and fast change in the way consumers search for various goods and services.…

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Why Maintaining A Business Is Like Maintaining Relationships

maintaining a business is like maintaining relationships

Maintaining a business is very much like keeping a relationship. It’s a two-way street; it’s about giving and taking. Since Valentine’s Day is today, I won’t be dispensing with the usual tips, advices and general opinion about business. Instead, I will be discussing what I have personally observed and experienced on how relationships and business operations are more alike than they seem to be.

On Giving Special Attention

Businesses and relationships have the tendency to demand your utmost attention that at times, it may seem draining. But you know for a fact that both are attention-seekers and you have to fulfill that craving because you just don’t run a business for fun, you do it because it ignites what you are passionate about.…

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Tips for Better Email Deliverability

The cardinal rule of email deliverability is to never borrow, buy or rent an email list. Doing so could cause you to end up on a blacklist, permanently crippling your deliverability.

Tips for Better Email Deliverability

To boost the size of your email list, review every interaction point a customer has with your company, and consider implementing a program for each one. Possible options include:

  • Point-of-sale at a bricks-and-mortar retail location
  • Online
  • Phone or call center

For small businesses in particular, the fastest way to grow an email list is to offer a strong incentive to join. Consumers typically have a few concerns when deciding whether or not to join your list:

  • What’s in it for me?
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Is Your Small Business Ready to Go Global?

The National Export Initiative is an encouragement for small businesses to give aid in tapping into the global marketplace. Exporting is a great opportunity, however small business owners need further assistance before jumping into this with both feet. According to the Global Entrepreneurship and Development Index (GEDI), the United States ranks third in the field of entrepreneurship. In the quest to grow your business, it is not surprising that you want to take it to the next level.

doing business on a global scale

Exporting your products and services to other countries denotes that your client base has grown to include the international market. This is growth for your business.…

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Five Ways to Tell the Recession is Over

recession recovery0

One of the largest recessions in recent history has been plaguing our economy and impacting the worldwide market for over four years. With unemployment rates still high, market shares making vague, inconsistent progress, and a record number of homes in foreclosure, the question on everyone’s mind is: when will this recession end?

Unfortunately, as people with online finance degrees will tell you, the only way to determine the exact point at which the economy starts its recovery is by living through the tough times and studying the records once it’s over. However, in the meantime there are a few indicators you can use to figure out when the economy is starting to recover and the recession has an end in sight.…

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Realizing the Potential Of Online Video For Your Business

why businesses should use online videoAs an SMB CEO, you must take on multiple roles to ensure that your company has the greatest chances of success. One of the most important of these roles for building your business is marketing. As technology evolves and consumers spend more and more time on the Internet, you must utilize online tools in order to keep up with technology and compete with big businesses. Online video is one of the best marketing tools out there to attract consumers to your company.

Web video is not just for playback of traditional broadcast content or million dollar ad campaigns.   In fact, it is an important part of any marketing and commerce experience on the web.…

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Business Leader vs. Thought Leader, Can You Be Both?

thought leadership vs business leadershipSome people think that it is easy being the CEO of a certain company. They think it’s all about delegating tasks to your employees. And since you’re “the boss” you could pretty much do nothing except point out employees’ mistakes and get an occasional headache when the numbers don’t add up. Those in the business of leadership, know better.

It’s not just about assigning tasks to someone and then kicking off your shoes to place your feet on your desk all day, waiting for employees to deliver. It is about thinking of ways to sustain the value of your business. It is about handling complex issues, synergism and finding new ways to develop opportunities.…

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Don’t Be Disillusioned By These 5 Business Myths

small business myths There was a time when entrepreneurs were all hankering for advice from anyone and anywhere. Now, everyone seems to know everything about operating and starting a new business that those who plan to start their own business become disillusioned. Truth be told, gurus of small business started out with probably as much hesitation and uncertainty as the next person.

Starting a business is a trial and error process. Business gurus, whether self-proclaimed or not, become such because of tirelessly working to be better, to be well ahead in the game. Business gurus learn how to weed the myths from the realities of starting and operating a business.…

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