5 Business-Related Mistakes You Don’t Want to Make with Your Startup

If you have a business you’re just trying to get off the ground, this might be an exhilarating time for you. Maybe you’ve thought about this startup idea for years, and you finally found the funds and means to get to work on it. Doubtless, you want it to succeed, and you’re going to dedicate lots of your time and resources to make that happen.

Startup mistakes

During these early stages, though, it’s easy to make a mistake. Unfortunately, there is no limit to the business-related missteps you can make.

Some are more common than others, though, and those are a few of the ones we will address today.…

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Creative Financing for a Small Business Expansion

Is your small business starting to look more like a medium-sized one? If so, it’s probably time to think about expanding. The question most owners face when this important time arrives is where do you get the capital to grow the organization?

Creative financing for business expansion

Fortunately, there are numerous ways to go, but it helps to be creative when traditional resources like bank loans are not an option. For so many owners, the answer includes one or more unorthodox strategies, like turning accounts receivable into ready cash, selling a life insurance policy via a life settlement, forming partnerships with other companies, applying for Small Business Administration micro-loans, or going public.…

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How to Design Product Packaging

Packaging keeps the things we value organized and protected. Whether it’s a pack of M&M’s, your favourite cookies, or a bottle of beer, without packaging, we will all be disorganized and with no way to keep things preserved. So, what is product packaging?

Designing product packaging

Product packaging refers to the process of designing the exterior of a product. Traditionally, product packages are designed with the product in mind. Now, product packaging is designed with the customer in mind because of increasing competition and brands trying to outsmart their competitor. Many products have attractive designs to win the customer. After all, it’s the first impression of your product and company.…

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5 Years Running: Thryv Ranks on Selling Power’s Top “50 Best Companies to Sell For” in 2021

Every year, Selling Power magazine comes out with its list of the 50 Best Companies to Sell For, and Dallas-based SaaS company Thryv, Inc. (NASDAQ: THRY) has landed at #11 this year. This is the fifth time in five years that Thryv has been recognized.

Thryv

The ranking is a testament to Thryv’s commitment to its employees and clients alike. CEO Joe Walsh takes great pride in this accomplishment, particularly given the economic realities of both 2020 and 2021.

The Criteria: What It Takes to Make the List

The annual list by Selling Power is heavily weighed and analyzed by a corporate research team from the magazine to ensure they provide the most objective and data-sensitive rankings.…

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7 Ways to Attract New Customers to Your Startup

If you’re a business owner, you know how hard it is to attract new customers to your startup. Owning a business almost always means a rocky start. What’s more, if we know that almost 90 percent of startups fail within the first five years in business, we’re much more aware of the urgency of building a solid base of customers.

Meeting with new customer

With years in the industry, and as a successful business owner, I decided to share a few tips on how you can attract customers to your startup and scale your business effortlessly.

1. Offer discounts and promotions to new customers

The generation that now holds the biggest shopping power, Millennials, runs on deals and offers.…

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Why Connectivity Is the Future for Small Business

With hybrid and remote working being touted as the future of small businesses around the world, it is important to understand what this may mean for your business. There are changes afoot, and to keep ahead of the pack, you need to be technologically aware and connected. Research has shown that productivity remains high when employees work from home and that remote working has many advantages such as cost-cutting and even innovation.

Tech connectivity

If you are considering the move to remote working for your small business, there are a number of considerations. This article argues that the future of small businesses and their success will be dependent on business connectivity.…

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Choosing a New Location for Your Business? Here’s Why Missouri Should Make Your List

As a business owner, you’re no stranger to risk. There’s risk involved in all major decisions, including those related to business expansion and relocation. That’s why it’s important to plan ahead and consider the options and resources available before you select a new location.

Kansas City, Missouri

Kansas City, Missouri – photo credit: Jotoya / Pixabay

Despite Missouri’s natural beauty and diverse culture, people in other states tend to view it as a “flyover state.” In reality, Missouri is more than its agricultural industry or the St. Louis Gateway Arch. It’s an attractive state for entrepreneurs and leaders who are choosing a location for a business expansion or relocation.…

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The Advantages of Retaining the Services of a Lemon Law Attorney

It is exhilarating to purchase your own vehicle; it does not matter whether it is a new one or a previously owned one. Sometimes, the car you bought might have been in and out of the dealership several times for the same or different other issues. In that case, you may be eligible to claim under your state’s lemon laws.

Lemon law attorney meeting

In such a situation, it is best is to retain the services of a lemon law attorney. If you conduct a free review of the cases regarding the subject, you will discover that this option is effective. Hiring a lemon law attorney has several benefits, which will be featured below.…

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How to Create the Right Packaging that’ll Attract Your Ideal Customers?

From the first time a buyer lays their eyes on a product to the minute they throw it away or recycle the packaging, they are more familiarized with the brand than ever. But that first step is critical: comprehending what entices people about your product can help you determine how to lure them through product packaging.

Custom packaging

The packaging of your product—be it an eyelash box template or another solution—is a form of marketing that will tell your ideal customers a lot about your brand. People will learn about your brand and product from the features printed on your packages, such as the colors used on the boxes or the copy on the label, to invoke the right emotions.…

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Laura McQuade Enters the Bridal Business with The White Gown

Laura McQuade’s consulting company is just a little more than a year old, but her passion for helping businesses and women succeed goes back decades. Airmedh Consulting, which Laura launched in July 2020, is a strategic consulting firm that provides advisory services and interim leadership within the nonprofit and for-profit sectors.

Laura McQuade

Some people might have waited out the pandemic before launching a new business, but McQuade felt her experience in health care and non-profit organizations was strongly needed during these challenging times. Says McQuade, “When an organization’s staff is spread especially thin and overstressed is the time they need someone from outside to help them keep their vision in the forefront and move the organization forward.”…

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