How Oscar Wilde Used Google Buzz to Teach Savvy Leadership

leadership skills“I always pass on good advice. It is the only thing to do with it. It is never of any use to oneself.” – Oscar Wilde

Wilde’s clever line came via an email newsletter one morning.  Chuckling and admiring how he’d fit so much into so few words, I shared it on Twitter.  Several hours later it showed up in Buzz.   And a few hours after that, “Mark” replied:  “I don’t think I understand that quote, do you mind explaining it? Thanks!”

I looked at the quote and wondered: “What doesn’t he understand? It’s really simple!”

Explaining humor kills it.  …

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Integrating Traditional and New Media Marketing

fresh marketing ideasA simple social experiment, IGotAnEnvelope.com, demonstrates that not all social-networking needs to begin on-line and how to successfully integrate traditional marketing with new media.

“Igotanenvelope is a continuous art project where people leave empty self-addressed stamped envelopes in public places to be picked up and filled by others, who then send them back.”

Once an envelope is returned the contents are displayed at IGotAnEnvelope.com. So what’s the point? …

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How To Set Up A Custom Landing Page For Your Business Facebook Fan Page

1. Login to your Facebook account.

2. At the bottom left of your screen – click on Applications (blue arrow pointing).

Facebook fan page landing page step 1

3. Click on Browse More Application.

4. Type in FBML in the search box.

custom Facebook fan page landing page

5. Add the app to your Page.

setting up a custom landing page for Facebook fan pages

6. A window will open up to select the Page you want the application to install to.

add FBML to your Facebook fan page

7. Go back to your Page and select Edit Page.

editing a Facebook fan page

8. Scroll down to the FBML settings and click on Edit.

custom business Facebook fan page

And then on this.

Facebook fan landing pages

9. Name your box. I named mine ” Download Report” . You can change it whenever you want.…

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