According to Gravitee’s worldwide app downloads widget, social networking apps are the most popular app downloads in the US., with TikTok and Facebook topping the list.

Social media is a significant factor in the success of today’s businesses. Not only can it help drive traffic to your website, but it also has the potential to create a loyal customer base by providing them with an opportunity to interact with you and each other.

Many business owners and managers wonder how they can increase social media engagement. They want to know the best practices for increasing engagement on TikTok, Facebook, Twitter, LinkedIn, and other social media platforms.…