When YouTube was created in 2005 by three former PayPal employees, its goal was simple, to provide fast and shareable access to videos on the internet. Now operating in over 100 countries and in 80 different languages, it is the largest media platform on the web with over 1 billion views per day and 2.3 billion users a month. With so much traffic on the site each day it may seem like a target-rich environment for a podcast but just because it is popular doesn’t mean it is the right fit.
YouTube podcasts are videos of podcasters as they record the podcast, not riveting imagery.…
Continue reading