Video has become one of the most powerful ways to communicate with online audiences. More businesses than ever are using this format to sell, educate and promote their products and services. This is a trend that looks set to continue for many years to come and the companies that have embraced online videos are seeing a lot of positive results.

Below are five of the main ways online videos can help your business.

1. You Can Use Video to Explain What Your Business Does

It’s often difficult to explain to an online audience what a business actually does. However, video is a very easy way to introduce your business, to explain what your business does, to introduce your products and services and much more.…