Getting the music wrong at your corporate event is not what you, as the organiser, want to be remembered for. There are many pitfalls and obstacles to consider but by taking three key areas of consideration at the basis for your decision, you can avoid even a slight disaster.

Think about the guests

Before you do anything else it is important to think about who is coming to your event. That way you know whether the music your choice has to be appropriate to your corporate identity, or instead reflect the type of event and its attendees.

If you’re launching a product or out to impress new clients, make sure the band suits the brand.…