POSTS TAGGED : customer engagement

The Role of Display Homes in Customer Engagement

Display homes act as powerful tools in the real estate industry to engage and captivate potential customers. These carefully designed properties provide a tangible experience for buyers, allowing them to envision their dream home and establish a connection with the builder’s brand.

Display home

In this article, we will explore the role of display homes in customer engagement and how they contribute to successful sales and long-term customer relationships.

Creating an Immersive Experience

One of the primary roles of display homes is to create an immersive experience for customers. Unlike floor plans or virtual tours, display homes provide a real-life representation of what the finished product will look and feel like.…

Continue reading →

Effective Ways for Small Businesses to Engage Prospective Patrons

It’s hard to deny that this is a great time to be a consumer. Thanks to social media platforms, website chat features and texting, it’s now easier than ever for people to reach out to their favorite – and least favorite – brands. Of course, this places increased onus on many small businesses to rethink their approach to customer service.

Meeting with prospective patron

Given how many outlets consumers have to share their feedback, business owners need to be extremely mindful of the way they engage with patrons. So, if your enterprise’s customer engagement could stand to see some improvement, consider the following pointers.

Respond to Questions and Concerns in a Timely Manner

No one enjoys being kept waiting – particularly in customer service situations.…

Continue reading →

Announcing New Features through Customer Engagement to Promote Product Adoption

Tech companies are launching advanced innovations left, right, and center. Every business is looking for efficient software to improve performance to counter the stiff competition.

Steve Jobs - iPad launch

photo credit: Flickr

Amid all the growth, chaos, and changes, loyal customers are waiting to see what you come up with next! For such a segment, your latest feature could be a lifesaver.

However, there’s a group of prospective customers that don’t even know your product or its feature exists. To help this segment learn about the new feature, you need to conduct an effective announcement. The strategy is to include the users to smoothen the adoption process while saving your resources.…

Continue reading →

4 Surefire Ways to Effectively Engage Your Customers

Enlightened marketers have been prioritizing customer engagement over the past few years, and you should, too.

In a world that is becoming even more connected, the modern customer is more empowered on account of the seemingly unlimited amount of resources available to them. Customer expectations are at an all-time high, and it is for this reason why customer-centric businesses have much to show in terms of ROI.

Happy customers

As a business owner, you’d do well to play the long game, and the best way to do that is to engage your customers on a regular basis. In fact, a Gallup research reports that a fully-engaged customer represents 23% more revenue than average.…

Continue reading →

It Works! Increase Engagement and Sales With Educational Content

If we dig into the psychology of consumers, we will find out that a big part of them is looking for answers to particular questions about the product or service. When the consumer is planning to buy a certain product or try specific service, he or she tries to find answers to wide range of questions that they are interested in before the purchase. In this case, educational content plays a major role in your content plan. Before moving to a discussion of this type of content, find out which types of content actually exist.

Educational video

The content that is usually distributed throughout the network can be divided into three types:

1.

…Continue reading →

Grow Your Business in Ways your Customers Will Appreciate

In today’s competitive global business environment, pleasing customers is no longer just about providing quality products and services. Winning customers’ loyalty requires you to engage them and stand out from the sea of other businesses. This is the key to success, and it’s no secret – Nine out of ten American CEOs say they are are building stronger client engagement programs, according to PWC.

Hot dog truck and the happy customer

As you grow your business, it’s critical that you do so in a direction that your customers will appreciate. Here is a look at some of the ways you can expand your business and please your customers at the same time:

Humanize Your Brand

Branding is more than logos and flashy commercials — it’s a way of communicating your values and identity in a memorable way.…

Continue reading →