Why Crowdfunding is a Double-Edged Sword for Small Businesses

Crowdfunding has reshaped the way small businesses access capital. Platforms like Kickstarter, Indiegogo, and GoFundMe have democratized fundraising, offering entrepreneurs a chance to secure funds directly from their target audience.

Raising capital via crowdfunding

According to a Statista study, the transaction value n the Crowdfunding market is projected to reach US$1.20 billion in 2024, highlighting its growing importance as a funding mechanism. However, as with any financial tool, crowdfunding comes with its own set of challenges, making it both an opportunity and a risk.

This article explores the dual nature of crowdfunding, offering insights into how small businesses can leverage it while navigating the potential pitfalls.…

Continue reading

The State of Crowdfunding in 2024

Crowdfunding has become an integral part of the funding landscape, evolving significantly in 2024. This year sees new trends and technologies shaping the way individuals and businesses raise funds from the public. Here’s an in-depth look at the current state of crowdfunding.

Raising capital via crowdfunding

Key Trends in 2024

  1. Diverse Crowdfunding Models: Crowdfunding has diversified into several models, each catering to different needs and goals:
    • Rewards-based crowdfunding: Platforms like Kickstarter and Indiegogo continue to dominate. Creators offer products or services as rewards for backers’ contributions.
    • Equity crowdfunding: This model is gaining traction, allowing investors to receive equity or securities in exchange for their investments.
Continue reading

Crowdfunding for Property Investors: What you Need to Know Before you Begin

Crowdfunding for real estate offers a new way for investors to get into the property market. The basis behind crowdfunding is for developers and real estate investment fund managers to raise capital from multiple investors for investment purposes.

Crowdfunding for property investors

Investors have the advantage of owning a share of a large property investment that might otherwise have been out of reach. Another significant benefit is the ability to get started in the property investment with a relatively small investment.

For example, some online crowdfunding portals will allow investors to get started with as little as £50. Others may require a larger initial investment to get started, with many ranging between £5,000 and £50,000.…

Continue reading

How Crowd Funding is Best Option to Commence Startups

Any entrepreneur that is far off from the reach of domestic or international network of venture capital can rely on something that is modern and practical. This is the method of “Crowd Funding” that can get the much needed initial case or seed capital to an entrepreneur and have things commence as per the planned dates. Although many ecommerce online platforms and email marketing platforms like Mailigen are active in each continent, while some are pretty common across entire globe, but there are few things that ensure a successful crowd funding campaign.

Crowdfunding

  1. Idea: The entire business proposal or idea that the startup will be based upon matters a lot.
Continue reading