POSTS TAGGED : business passion

Heartbeat Brand: How Passion Fueled Its Success

The Heartbeat Brand

Key Takeaways

  • Heartbeat Brand began as a small passion project rooted in Lake Tahoe’s outdoor culture.
  • Founder Parker Alexander built the brand by constantly refining design and production methods.
  • The company’s success was driven by community events, wholesale growth, and storytelling products.
  • Flexible manufacturing helped the brand scale from hand-drawn hats to full production runs.
  • Heartbeat Brand continues to grow by staying closely involved in both design and operations.
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Small Business. Big Passion.

As a small business, you can have many benefits. You just need to realize and take advantage of some of them. Passion is one of the most important qualities you attempt to seek in every single one of your employees. Especially in a small business, passion is what takes your business to the next level. With passion comes an array of positive effects. You are more motivated, more supportive, and more engaged.

Passionate staffs

One typical route to take is changing the workspace as we’ve seen in many start-ups nowadays. This is a great feature, but most small businesses frankly don’t have the opportunity and capital to construct the next Google workspace.…

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