We surely don’t like to remind unpleasant things – but anyway, do you remember that anxiety we felt up to 2019 spring? We even thought of reeducation as it seemed that the email marketer profession is about to extinct back then. Dozens of forecasts stated that outdated email format itself will be replaced by advanced new-fashioned communication channels.

In March 2019, Google released AMP for Email. This brand new technology is a part of the whole Internet AMP-powered reload that is in the constant process of implementation now. Since that day, things changed completely – and we, the email marketers, are not scared of the dark future anymore.…