Choosing a Domain Name that Works for You and Google

If your business is just starting out or going through a radical rebrand, you’ll be only to aware of the importance of choosing a domain name that works for both internet users, and search engines. This balance isn’t always easy to achieve. Humans respond better to domains that are short, memorable and unique, while search engines respond to domains that are semantically relevant to your service and industry.

Domain name

Whether through social media or search, the Web is where a huge number of prospective customers will first discover your business. In order to make the most of the opportunities afforded to you by these platforms, businesses must appeal to user psyche, while also supplying search engines with the topic relevancy needed rank highly in search engine results.…

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Money for Nothing? The Value of Consultants

They get a bad press, consultants. They’re sometimes thought of as being people who charge a lot of money to tell you what you already know. People worry if they’re getting any value from consultants.

Consultants

However, genuinely qualified and talented consultants can bring real value to your business. If you’ve wondered how, there are a number of ways they do it, and a number of benefits they bring.

1. Expertise

Typically, consultants have trained extensively in their chosen specialism. This means that they should have a level of expertise greater than is available to you in-house. For example, these days creating your own website is pretty easy using free and easily available software.…

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Structure Your Business With Kanban

Starting a new business?

Want to increase your chances for success?

Every company, regardless of its size, needs to plan and establish an internal processes. Not only does a well-ordered set of core processes allow your business to consistently improve and streamline its operations, it also makes the sustainable expansion of those operations more likely.

Kanban

Many new entrepreneurs are so eager to get going that they often haven’t given much thought to how they should design and build the operational systems that define their business.…

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Better Leadership through Community and Social Work

Leadership is one of the must-have skills for business owners. Whether you’re running a home business with just one employee or a growing startup that’s starting to hire more team members, showing strong leadership and knowing how to keep the team working efficiently can help take the business to new heights.

Business leadership

It is also worth noting that leadership is a skill; one that can be learned and mastered. There are different ways to sharpen your leadership skills, but working in communities and doing social work are among the best ways to do it.

Becoming Community Leaders

A lot of business and startup owners went as far as going back to school to study social work specifically.…

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What are The Fastest Growing Industries for 2017 and Why?

In a world increasingly dominated by interconnective technology, emerging industries are creating new markets and investment opportunities almost every day. Capitalising on these new, fast growing business opportunities by investing or starting your own business is a surefire way to success; assuming you do the work too.

Corporate wellness class

Here are three of the biggest growth industries to get into in 2017:…

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Habits Of Highly Effective Small Business Owners

It is easy to see that some people in the world of business stand out among all the others. A successful small business owner requires a particular skill set and disposition. People often wonder what makes those “high rollers” so successful in business.

Success habit

It does not take much to understand that success is earned, and those who are successful in small business instill a certain set of behaviors that allow them to be focused and purposeful in life and work. Take a look at a few winning habits of highly effective small business owners.

Effective leaders take care of themselves

Effective leadership takes focus and consistency.…

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5 Business Expenses a Startup can do Without

It can be so easy to get carried away during the initial phases of setting up your own business, but it’s vital that you keep your head. Many new company owners waste thousands that they haven’t earnt yet on illogical expenses, so here are just a handful that you should avoid.

Fancy business car

1. Extravagant “image” purchases

The last thing you should be spending your money on is a fancy suit or designer watch; you can certainly get a smart-looking, good quality suit to match whatever your budget is. As long as you look professional, your client won’t know or care where your clothes are from.…

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Ways To Improve The Cyber Security For Your Small Business

Owning a small business provides many perks, but unfortunately there is one major pitfall when it comes to being a small business owner and that is being vulnerable to a cyber attack. Small businesses can be easy targets for cyber attacks as many small businesses simply don’t have the resources and money to put into a huge IT team to ensure that all of their important business and client information and documents is secure.

Cyber security

With a little training and education though, you can make yourself and your business less vulnerable to a cyber attack. Here are a few ways to improve the cyber security for your small business.…

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How 2 Kids And Working From Home Taught Me To Become A More Efficient Business Owner

At first, I felt euphoric.

It was 2012. I had ditched the 9-5 and I was my own boss. I no longer had to ask permission to leave work early and I could pick the kids up from school whenever I wanted.

But it didn’t take long for things to change.

Work from home issue

Sometimes I wasn’t putting the hours in when I should be. Other times I found myself pulling all-nighters and getting grumpy from the lack of sleep.

Something needed to change.

Pretty quickly, I realized that I needed to be more disciplined.

Here are 3 tips that taught me to become a more efficient business owner:

Tip 1: Set yourself a routine and stick to it

Most businesses have a normal working day, so why should I be any different?…

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Management Tips For a Staff That Works Remotely

In this digital era with the internet making communication and productivity so much easier, it is becoming more and more common for entire staffs to all live in different locations working remotely.

Remote employee

Telecommuting is something that is made possible not only to one specific type of career or only a few. Recent research shows that over half of Americans have a job that has potential to be done remotely.

While the convenience of working from home and running a business or working for a business in your pajamas is undeniable, it does have its challenges. Having your employees spread out instead of all together under the same roof can be a bit like herding cats.…

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