4 Ways Boost Your Service Business

Running a service business can be a challenge. Word of mouth is what most service providers rely on to bring in new customers, but with the right strategy, you can attract new business without having to rely on previous customers.

Service business growth

1. Focus on Branding

Branding is essential for every business, but service providers often ignore this important step. Your business already has a name, but do you have a logo? If so, is that logo consistent and used across all marketing materials?

If not, this should be your first step.

Everything from employee uniforms to company vehicles, your website and even the stationary in your office should be a reflection of your brand.…

Continue reading →

7 Ways to Grow and Expand Your Business

Whether your business is struggling to grow or growing but not as quickly as you’d like, it may be time to invest in a new growth strategy.

Business growth strategy

Just like a tree that finds every possible way to branch out and grow to occupy as much “sun space” as possible, the best business policy will seek exposure to as large a customer base as possible.

Here are 7 ways to achieve that:

1. Install Wi-Fi Connected Sales Kiosks

Self-service sales kiosks equipped with powerful, up to date kiosk software can greatly expand your business reach. Not only can you install kiosks in-store or just outside your store within reach of the foot traffic stream, you can install them at key locations all over the country or even internationally.…

Continue reading →

Make a Big Move: Choosing a Moving Company that Suits Your Needs

Moving, no matter how large or small the scale, can be a highly stressful time for everyone involved. There are a wealth of things to consider when you start to plan a move across the country, as you will likely be entirely changing service providers, which is just one of the considerations in your plans.

Moving company

When you are moving a business, the scope of these plans can easily triple, since you will have additional considerations such as customer contact and more.

What do I need to consider when moving my business across the country?

There is a laundry list of plans to be made when moving your business across country.…

Continue reading →

3 Tips to Make a Big Impact Even With a Small Conference

Planning a successful conference is a lot of work. A lot of conferences fail because not enough time and effort wasn’t put into the planning process to ensure the conference’s success. The good news is that you can follow the experience of others to remove most of the hardships that conferences face.

Small business conference

Three tips that can help make your conference a hit, include:

1. Answer One Question: Why?

The question of why must be asked before even the most miniscule of planning can commence. The idea is that there always needs to be a purpose behind a conference. You can’t go into the conference planning process without knowing why.…

Continue reading →

The Right Broadband Can Make a Big Difference to a Small Business

It’s hard for any small business to operate without a reliable internet connection these days. From making yourself available to new potential clients to managing your existing clients through email, a broadband connection is undoubtedly essential in today’s business world. But with so many options to choose from, how do you know what broadband is best for your business?

Broadband cables

Choosing the right broadband for your small business can make all the difference, from costs to reliability during business hours. In this article, we will look at what different options are available and what would fit your small business needs.

Business versus residential broadband

If your internet service was interrupted due to technical difficulties, the speed at which it comes back up and running is very important to a business.…

Continue reading →

How Personal and Business Credit Can Make or Break Your Business

“The Nav American Dream Gap Survey, 2015, revealed of small business owners surveyed, 45 percent did not know they have a business credit score, 72 percent did not know where to find information on their business credit score and 82 percent didn’t know how to interpret their score,” reports the U.S. Small Business Administration.

Credit score

Despite the important role business and personal credit play in owning a business, many business owners aren’t aware of the credit factors that influence their businesses. These factors can make or break the future of a business: their ability to grow, receive funding, acquire partners, etc.…

Continue reading →

The Importance of Customer Loyalty to Grow Your Company

Having customer loyalty is key to running an efficient company. The last thing you want is bad word of mouth or bad reviews. That’s why it is so important to let your customers leave with a smile.

Coffee shop relies on customer loyalty

Whether you’re business consists of selling a product or selling a service, you should always put your customers first. Your customers are the past, present, and the future of your company. Without them in your equation, your business can be driven to the floor!

Customer loyalty is a great way to give back to your customers and let them know that they are useful and very important.…

Continue reading →

4 Patterns for Forex Profitability

There are many factors that determine profitability for Forex traders. It is difficult to pick one factor that will lead to a profitable experience in the Forex market so many traders will look for patterns that will predict a successful trading strategy. These patterns will hopefully guide Forex traders towards great decision making and profitable Forex trades.

Forex trading

Let’s examine some of the patterns that have been seen in successful Forex trading.

Pattern #1: Mitigate your losses

The first important pattern to note is that no matter how many of your trades are successful, if you are losing more on your losing trades than you are gaining on your winning trades, your Forex trading will not be profitable.…

Continue reading →

Business Strategies to Keep Up With the Times

Nobody ever said business was going to be easy. But, you decided to throw your hat in the ring anyway. And now that you have something that seems like a legitimate entity, it’s time to keep up with the latest developments in the business strategy world. No matter how good your basic processes and methodologies seem now, you will get left in the dust if you don’t move into the future with everyone else.

Business people working with gadgets

Some of the strategies to employ to stay up-to-date include working on your social media strategy, paying attention to current branding, staying abreast of the latest web design concepts, and always working to further your communication effectiveness.…

Continue reading →

7-Step Checklist to Successfully Launch Your Startup

Launching your business takes a lot of hard work and determination. However, many still believe that launching a startup is like switching on the light. Having launched a couple of businesses, I’ve realized that launching a startup is like launching an aircraft. You need to keep pushing till you hit the right speed and take off. It doesn’t happen overnight. Most entrepreneurs are so focused on their product or service that they don’t realize that it’s only a part of the puzzle. There are many more things you need to put in place before you can “launch” your startup.

Here are 7 things to take care of before you launch your startup.…

Continue reading →