Any business that takes itself seriously will make sure calls are answered within a ring or two and that callers feel their question or issue is (or will soon be) resolved before the call is disconnected. Unless you have a very close and trusting relationship with all your customers, it’s impossible to do this with calls going to the wrong staff member, or worse: voicemail; or worst: Missed altogether.
Did you know that the true cost of a call unanswered or going to voicemail is around $50,000/year – even more depending on the volume and industry you’re in. That got you thinking, right?…
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