5 Common Product Packaging Mistakes – And How to Avoid Them

No one wants their product’s packaging posted online as a joke or horror story. Perhaps the packaging failed, allowing the product to be damaged in transit. The labels might be considered misleading, or the amount of packaging is criticized as wasteful.

Packaging mistakes

However, you can avoid becoming one of these examples of what not to do by educating yourself. Here are five common packaging mistakes and tips on how to avoid them.

Material Waste

Wasted material has become an issue for consumers. They may or may not pay more for products in minimalist packaging, but they’ll respect a brand that minimizes the packaging or uses recycled materials in the packaging.…

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How to Monitor your Brand’s Online Reputation

If you’re a small business owner that posts about your brand online, you need to pay close attention to what audiences are saying in order to gauge your professional reputation. Many entrepreneurs already recognise the corporate importance of the internet, and 88% of small businesses are monitoring their online reputation at least quarterly, according to research by Clutch.

Your brand online reputation

If you’re not already keeping an eye on how people respond to your business, you might wonder how to do this, or even why it’s important. Managing your online reputation is crucial to securing new business, as more people than ever rely on online research before making any purchases—even when shopping.…

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Before You Get A Credit Card, Read This

Credit card is a small piece of rectangular shaped plastic card that gives a person the ability to purchase anything within its credit limit with one swipe. One can pay on time and enjoy the perks and benefits of it or opt to delay your payment and pay more because of the added interest per month.

Credit cards guide

You’ve seen your Mom or Dad way back when you were young that they can buy stuff and items just by giving a small plastic card when they are ready to pay at the counter. It made you wonder how amazing this piece of card is, thinking you’d like to own one someday!…

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How to Determine Pay Raises for Your Employees

There’s no doubt that corporate culture has shifted. Gone are the days when a new college graduate would seek to cement their place in a massive Fortune 500 corporation and stay with that corporation till the end of their career.

Determining employee pay raise

There’s a far greater tendency towards job-hopping than ever before and if businesses aren’t intentional about retaining their employees then they’ll find themselves staring down the barrel of high recruiting costs to backfill leaving employees.

Pay raises are on the of most crucial ways that a business can keep its good talent in the long term.

You don’t want to break the bank to the point where the employee is unprofitable, but you also want to reward him or her for their work and show them that they are valued by the company.…

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Best T-Shirt Printer for New Businesses

The heart of your T-shirt business may be creative and unique designs. But the muscle of your business is going to come from the equipment you use. You will have to invest in a printer that can keep up with your order demands, work reliably and print in good quality so your customers will be satisfied.

T-shirt printing business

There are a lot of direct to garment printers out there but which would be the best ones for your business?

While there are a lot of variables involved and your ideal printer will depend largely on the nature of your business, we have compiled a list specifically for those just getting their business off the ground.…

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7 Ways CBD Can Help Entrepreneurs Regain Focus

CBD has gained a lot of hype for its ability to help those from all walks of life, from the anxious socialite to the sleep-deprived parent. It’s also gained a lot of attention in the entrepreneurial and executive classes.

Discussing business focus

CEOs, business owners, and new entrepreneurs alike are widely sharing the benefits of CBD for a variety of mental and physical health benefits. An important factor is CBD’s ability to boost focus.

As an entrepreneur, you know the value of being able to concentrate, build momentum, and stay honed-in on an important goal. CBD could be what you need to maintain that laser-like focus.…

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Top 6 Areas to Invest Capital that Will Grow Your Business

If you have recently come upon additional capital or funding for your new business – congratulations!

The next step is to make sure that you’re spending the money wisely to take your business to the next level.

Capital spending

You may feel like a kid in a candy store with so many opportunities and every vendor saying that their products or services are the best things since sliced bread. How can you make sure you’re spending the money strategically to maximize growth?

Here are some key areas in which you should focus your efforts and invest your capital:

1. Hire the Essential Roles

Having the right people in your team will allow you access to the essential skills and expertise required to take your business to the next level.…

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5 Keys to Writing a Great Business Plan

A well written business plan can make or break your business. With a good business plan, you will be able to attract investors, know what to expect from your industry, and be aware of the strategies and performance of your competitors.

Business planning

Every business plan has different sections, each of which have their own purpose as follows:

  • Executive summary – Places at the beginning of the plan, this is where you provide an overview of what your business is about.
  • Company description – Here you provide details on your business, your mission and vision, as well as your unique selling proposition (USP).
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Can You Use Credit While Enrolled in a Debt Management Plan?

A debt management plan (DMP) is one possible path forward. But of course, you have questions. Like: How does debt management work? How long does it take? Is it true you have to stop using credit while enrolled in a DMP?

Keep reading to learn more.

Debt Management Plan (DMP)

What to Expect from a DMP

Enrolling in a DMP will first require you meet with a credit counselor. To get things started on the right foot, you’ll want to first do your research and choose a reputable non-profit credit counseling agency as your partner. During that meeting the credit counselor will take an in-depth look at your financial situation and may determine you’re eligible for debt management.…

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8 Sales Automation Tips To Increase Revenue

Market leaders are embracing automation to increase sales. 67% of marketing leaders are currently using some form of marketing automation. Another 21% say they plan to add it within two years. They move to automation is because it works. Companies using automation across different marketing channels report increased lead generation and revenue.

Sales automation for increased revenue

Here are 8 ways that sales and marketing automation can help your organization.

Improve Efficiency

Anytime you reduce the manual workload for your sales team, it gives them more time to spend with potential customers. Automation software like Mixmax can connect multiple systems like your marketing efforts and your CRM to reduce manual, repetitive work by your sales team.…

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