7 Ways to Attract New Customers to Your Startup

If you’re a business owner, you know how hard it is to attract new customers to your startup. Owning a business almost always means a rocky start. What’s more, if we know that almost 90 percent of startups fail within the first five years in business, we’re much more aware of the urgency of building a solid base of customers.

Meeting with new customer

With years in the industry, and as a successful business owner, I decided to share a few tips on how you can attract customers to your startup and scale your business effortlessly.

1. Offer discounts and promotions to new customers

The generation that now holds the biggest shopping power, Millennials, runs on deals and offers.…

Continue reading →

Why Connectivity Is the Future for Small Business

With hybrid and remote working being touted as the future of small businesses around the world, it is important to understand what this may mean for your business. There are changes afoot, and to keep ahead of the pack, you need to be technologically aware and connected. Research has shown that productivity remains high when employees work from home and that remote working has many advantages such as cost-cutting and even innovation.

Tech connectivity

If you are considering the move to remote working for your small business, there are a number of considerations. This article argues that the future of small businesses and their success will be dependent on business connectivity.…

Continue reading →

Choosing a New Location for Your Business? Here’s Why Missouri Should Make Your List

As a business owner, you’re no stranger to risk. There’s risk involved in all major decisions, including those related to business expansion and relocation. That’s why it’s important to plan ahead and consider the options and resources available before you select a new location.

Kansas City, Missouri

Kansas City, Missouri – photo credit: Jotoya / Pixabay

Despite Missouri’s natural beauty and diverse culture, people in other states tend to view it as a “flyover state.” In reality, Missouri is more than its agricultural industry or the St. Louis Gateway Arch. It’s an attractive state for entrepreneurs and leaders who are choosing a location for a business expansion or relocation.…

Continue reading →

The Advantages of Retaining the Services of a Lemon Law Attorney

It is exhilarating to purchase your own vehicle; it does not matter whether it is a new one or a previously owned one. Sometimes, the car you bought might have been in and out of the dealership several times for the same or different other issues. In that case, you may be eligible to claim under your state’s lemon laws.

Lemon law attorney meeting

In such a situation, it is best is to retain the services of a lemon law attorney. If you conduct a free review of the cases regarding the subject, you will discover that this option is effective. Hiring a lemon law attorney has several benefits, which will be featured below.…

Continue reading →

How to Create the Right Packaging that’ll Attract Your Ideal Customers?

From the first time a buyer lays their eyes on a product to the minute they throw it away or recycle the packaging, they are more familiarized with the brand than ever. But that first step is critical: comprehending what entices people about your product can help you determine how to lure them through product packaging.

Custom packaging

The packaging of your product—be it an eyelash box template or another solution—is a form of marketing that will tell your ideal customers a lot about your brand. People will learn about your brand and product from the features printed on your packages, such as the colors used on the boxes or the copy on the label, to invoke the right emotions.…

Continue reading →

Laura McQuade Enters the Bridal Business with The White Gown

Laura McQuade’s consulting company is just a little more than a year old, but her passion for helping businesses and women succeed goes back decades. Airmedh Consulting, which Laura launched in July 2020, is a strategic consulting firm that provides advisory services and interim leadership within the nonprofit and for-profit sectors.

Laura McQuade

Some people might have waited out the pandemic before launching a new business, but McQuade felt her experience in health care and non-profit organizations was strongly needed during these challenging times. Says McQuade, “When an organization’s staff is spread especially thin and overstressed is the time they need someone from outside to help them keep their vision in the forefront and move the organization forward.”…

Continue reading →

How Brochures Designing Helps In Furniture Business Market?

Whatever kind of business might be like new gyms or sale of a house, brochure performs a vital role in marketing for the business. It’s an effective and powerful tool to engage an educated audience.

Furniture brochure design

photo credit: Inkd Photos / Flickr

To décor, their house furniture marketing through a brochure is a no-brainer idea, but only if the brochure designs are on point.

When it comes to the brochure, it all hinges upon its design. A practical and excellent brochure design will induce the targeted audience to read all about the furniture marketing ideas and what the business is trying to achieve.…

Continue reading →

Top Reasons to Consider Fixed Income Investing

According to a report by the SIFMA, the US, being the largest fixed income market globally, was valued at $46 trillion towards the end of 2020.

Fixed income investing

Fixed income investing is popular among investors for its low risk and stable payout features. It is a great asset class if you want to diversify your portfolio and limit your risk against market volatility. Governments and corporations issue debt securities, which investors buy under this asset class.

The article will look at different fixed-income investment products you could explore and the advantages of investing in the fixed-income asset class.

Different Types of Fixed Income Products

Different government levels can issue debt securities, right from federal to local.…

Continue reading →

Short-Term Disability Benefits Eligibility: A Detailed Breakdown

Most people understand the term “disability” and what it means, especially as related to workplace injuries or illnesses. Essentially, something has happened to you that renders you unable to work at a particular job as you once could. However, there are two different disability types: long-term and short-term.

Injured employee

Long-term disability refers to situations where a person cannot recover from the injury or illness that has sidelined them from their current job. These situations are unfortunate, and when they happen, the afflicted individual will doubtless appreciate that long-term disability exists. That monthly check will help them pay for medical bills, childcare, food, utility bills, and the rent or mortgage.…

Continue reading →

5 Tips for Starting an Online Clothing Store

Starting an online clothing business is not an easy endeavor. For your small business to grow, you need to have the commitment and drive to succeed, and your brand won’t become a household name overnight.

Starting an online clothing store

Photo credit: Image by Firmbee from Pixabay

If you are planning to launch an online clothing business, here are some tips that can help you turn your passion into a profitable venture.

Identify your clothing niche

Everyone has a different sense of clothing style. If you want your clothing business to stand out, you have to choose a niche that is both unique and marketable. Choose a niche that you are passionate about.…

Continue reading →