4 Ways to Save Money in Your Small Business

When starting a small business, a lot of entrepreneurs often make the mistake of overpaying for certain expenses. To be more specific, most small business owners spend more than twice their initial expected cost just within their first year of operation.

Small business finance

photo credit: Pexels

This overspending led to a large chunk of small businesses failing not long after they started simply due to the lack of funds. Statistics from the Small Business Administration Office of Advocacy revealed that only 80 percent of small businesses were able to survive during the first year of operation.

That might sound healthy, but after a 5-year mark, only half of those businesses survived.…

Continue reading →

4 Essential Practices For Sustaining Employee Engagement

Isn’t it interesting that engaged employees are said to be more productive and perform better compared to their unengaged peers? This calls for you, as an employer or company manager, to look at factors that could lead to your workers achieving a high level of engagement that’ll lead to your business to enjoy the benefits mentioned before and reach success.

Employee engagement

Employee Engagement: Things You Need To Know About And Different Methods You Can Employ

Perhaps you don’t know whether or not your employees are comfortable with working at your company. Well, in this case, you should consider collecting data on employee engagement so that you can understand how they’re feeling and their other perceptions such as your status as a recruiter.…

Continue reading →

4 Keyword Research Mistakes No SEO Guru Will Tell You

Thanks to the pandemic, internet penetration has increased. As a result, it has become more important than ever for business owners to optimize their websites to rank higher on the SERPs.

Keyword research

As per a study, 66% of business owners like to do keyword research on their own. Unfortunately, most of them tend to make keyword research mistakes to beat their competition.

So, we went ahead and compiled a list of four common keyword research mistakes webmasters make and end up regretting later.

Grab a pen and paper. This blog post is going to be worth all your money!

Mistake #1: Not Understanding the Search Intent

Most of the time, webmasters think about which keywords will help them rank their website rather than “how can they satisfy the searcher’s intent.”…

Continue reading →

5 Important Steps to Open a Checking Account

Having a checking account can help you manage your finances better. It not only keeps your money safe while earning interest, but it’s also the best account option if you are making large purchases.

Opening a checking account

photo credit: RODNAE Productions / Pexels

If you plan to open an account, whether or not you already have one, you should consider getting a checking account. Its application process is pretty straightforward.

Here are the steps you can follow to open one.

Choose an Institution

When you are ready to apply for an account, you need to find an institution. You can get a checking account in banks and credit unions, so you better start searching for one.…

Continue reading →

9 Types of Careers That Await in the Oil and Gas Industry

Companies in the oil and gas industries currently employ nearly seven million workers and are actively hiring. Jobs in this sector pay well, offer a wide range of opportunities, and are located all over the U.S. Despite these attractions, companies are struggling to find qualified workers. Gas and oil companies are searching for professionals with various skills, interests, and backgrounds.

Oil rig inspection

The industry offers positions to fit many personalities, interests, and educational levels. They are hiring scores of professionals as well as skilled tradesmen. Below is a sampling of jobs in the industry.

1. Oil and Gas Regulatory Inspector

Inspectors play an essential part in the oil and gas industry all over the U.S.…

Continue reading →

How Does a Student Open Their First Business?

Starting your own business can seem scary. However, the internet is full of stories about students who founded a start-up or business while they were in college and were successful. Many of them gave up college and continued to work on making their company the best one out there. But you do not have to give up school to be successful or create a business.

Turn ideas into reality

photo credit: Unsplash

We live in a society that highlights successful stories. Everyone has heard about Mark Zuckerberg, the founder of Facebook, and its story of creating this amazing platform. And this is not a single story people have heard.…

Continue reading →

Popular Chain of Hotels in Queens

Queens is a diverse borough known for being the home to immigrants worldwide. There are over 100 hotels in Queens. They all offer amenities that will make staying with them an enjoyable experience.

La Quinta Inn by Wyndham Queens New York

photo credit: Expedia

The borough in New York City has a lot to offer every type of traveler, no matter their reasons for visiting. The list below features some of the most popular chain hotels in Queens among recent travelers. Use a trusted source such as AmericanOtels.com to find the perfect place to stay.

1. The Holiday Inn

Since the 1980s, Holiday Inn has been a popular choice with travelers in Queens.…

Continue reading →

How to Cultivate a Growth Mindset Within Yourself

There are two types of mindsets that are on display with entrepreneurs. There are those with static or fixed mindsets and those with growth. A fixed mindset is exactly as it sounds in which people assume that there is no need for change as things will simply keep happening as they should. They wait for things to happen rather than make things happen.

Growth mindset

photo credit: Rawpixel

The ones that are willing to work towards making something positive happen are the ones with a growth mindset. These people are able to overcome obstacles set out before them and are not the type to wait for others to take action.…

Continue reading →

Tips for Helping Your In-House Legal Team Tackle Major Assignments

The legal team at a company is a unique group of professionals responsible for helping the company navigate through any legal matters. They play an integral role in the success of their organization, but that doesn’t mean they’re invincible.

In-house legal team

In-house counsels often find themselves tasked with handling significant assignments that require more time than they have. Managing these projects can be tricky, but there are some strategies you can use to help your team tackle these challenges.

Here are tips for helping the in-house legal team tackle major assignments.

1. Listen to Your Counsel

In-house legal teams are a vital resource, and a forward-thinking manager will learn how to get the most out of their experience.…

Continue reading →

7 Examples of New Technology That Can Help Your Marketing Plan

Nowadays digitalization is everywhere and marketing is not indifferent to it seeping into it. Multinational companies to small businesses are utilizing digital marketing for their companies to bloom in existing market and other markets that were inaccessible previously.

Customer communicating with AI chatbot

The merging and leveraged use of technology to extend or increase the outreach of marketing businesses rely on generic and marketing specific technologies which have come to be known as “MarTech”.

MarTech makes it easy for brands to reach potential consumers through social media and other means. This can range from the websites people visited, where often ads of specific brands pop up and highlight that company’s product to deep analysis of the target market to create promotional activities that tap into the deep psychological makeup of the potential clients.…

Continue reading →