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5 Tips For Successfully Navigating Your Online Business

Building a successful online business doesn’t happen overnight. You may be riddled with good intentions, but it takes much more than that to find your way as an entrepreneur. Mastering the art of running an online business means you’ll need to know how to play the game of the web.

Managing online business

Don’t wait until your business falls on hard times to get educated. Take a few moments now to check out a few tips that will help you successfully navigate the road to a successful online business.

1. Optimize all of your web assets

Your web assets are the whole of all the digital content your business disburses online.…

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Can Your Business Recover From Criminal Accusations?

It’s very possible that your business is the center of your life. You have put your heart and soul into it, and you have put lots of money, time, and energy into it as well. Through an unfortunate set of circumstances, though, your business has been accused of criminal activity. You know that this activity never happened, but you still have to deal with the accusations in a court of law. You may be wondering if your business can recover after this type of situation.

Businesswoman facing accusation

You have to do everything possible to clear your name and the name of your brand.…

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3 Tips For Protecting Your Eyes When Working On A Computer All Day

Doing the same thing day in and day out for your job can be very draining. Not only do you need to be careful about getting enough movement in your muscles and joints so you don’t live a completely sedentary life while working a desk job, but you also need to know how to protect your eyes if you spend a portion of your day working on a computer or other screen.

Tired eyes working with laptop for the whole day

Without the right protection, you might find that your eyes are very tired, dry, or sore at the end of the day. This could lead to a lot of issues if not taken care of, so it’s important that you know what you can do to best protect yourself.…

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Why Link Building Is the Best Marketing Strategy for Small Businesses

Small businesses are constantly looking for valuable marketing and advertising opportunities, but are often limited by tight budgets or minimal knowledge on the subject. While there are hundreds of common marketing tactics to choose from, some are demonstratively more effective than others, with a higher return on investment, a wider range of effects, and a lower barrier to entry.

Link building benefits

Among these strategies is link building, the practice of writing valuable content for offsite publishers and earning links pointing back to the pages of your site. It sounds simple, and it’s true that you can learn the fundamentals of link building in the span of an afternoon, but it takes years to truly master.…

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How to Gain an Advantage as an Entrepreneur With No Experience

Experienced entrepreneurs have a massive advantage over their inexperienced counterparts. They’ve learned hard lessons from failures, they’ve been in positions of leadership, and they’ve had time to build and expand a professional network. Accordingly, it’s no surprise that first-time entrepreneurs are more likely to experience startup failure than serial entrepreneurs who have started multiple businesses in the past.

Inexperienced entrepreneur

Still, everyone has to start somewhere, and there are plenty of anecdotal examples of entrepreneurs who found success their first time in the role. So what steps can you take to gain an advantage as an entrepreneur with no experience?

Get Your Finances in Order

First, make sure you get your finances in order.…

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Can You Start a Business Using Free Software?

We live in a kind of golden age for amateur entrepreneurs. Thanks to the plethora of online resources available to anyone with an internet connection, it’s possible to learn the basics of entrepreneurship and business ownership. And since it’s possible to build a business based on digital goods and services, such as an online blog or reselling operation, overhead isn’t as big of a limiting factor as it used to be.

Businessman using free business software

In the pursuit of starting a business as cost-efficiently as possible, millions of entrepreneurs turn to free and open-source software to manage things like accounting, project management, or even inventory management.…

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7 Rookie Inventory Management Mistakes to Avoid in Retail

Inventory management is one of the most vital elements to the success of a new retail business. Keeping track of your inventory levels at all times helps you find products quickly (when you need to serve customers), understand your most popular and least popular products, identify sources of loss, and monitor and improve your profitability.

Inventory management mistakes

Unfortunately, inventory management isn’t as straightforward as it seems on the surface, and most new retail entrepreneurs end up making serious mistakes in the creation or execution of their overall strategy.

The Biggest Mistakes in Inventory Management

These are some of the most common and devastating mistakes new retail businesses make in inventory management:

1.

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4 Tips for Successfully Running Your Business From Home

Working from home has become pretty common over the last decade. The growth of the internet, cloud technology, and mobile devices has made it practical and cost-effective.

Home based entrepreneur

But what about running a business from home? Is it a good idea?

The Challenges of Running Your Business From Home

There’s no sense in sugarcoating the topic. Running a business out of your house presents numerous challenges. Issues that are commonly encountered include:

  • Restrictions. It’s not always legal to run certain businesses out of your home. This is especially true in residential neighborhoods with HOAs that have documented guidelines, restrictions, and covenants.
  • Distractions.
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Surprised By The New 2018 Tax Laws? 4 Strategies To Handle The Changes

Once you get the hang of preparing taxes for your small business, April doesn’t seem so challenging. That is, until tax laws change and suddenly you don’t know if you can still claim your small office deduction. When this happens, the need to hire a tax professional to prepare your return becomes a necessity, not just a convenience.

2018 Tax Law Changes

Not sure what to do about the tax changes that went into effect for 2018? The changes will remain in effect at least until 2025, so there’s no time like now to get acquainted with what’s new.

1. Hire a tax professional to do your taxes at least once

Hire a tax professional to do your taxes at least for the first year.…

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How to Make the Most of an Outdoor Marketing Event

In spring and summer, or if you live in a climate that’s friendly for outdoor engagements, it could be good for your business to get involved in an outdoor event. Outdoor marketing events come in many forms, but have several advantages; they have the potential to introduce you to loads of new people, they attract the eyes of passersby and passing drivers, and they allow you and your staff members to enjoy the outdoors at the same time.

Outdoor marketing event

So what steps can your business take to make the most of this event?

Maximizing the Value of an Outdoor Marketing Event

No matter what the occasion is, you can improve the return on your investment (ROI) for the event with these key strategies:

1.

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