AUTHOR ARCHIVES :

How to Choose the Best E-Commerce Platform for Your Online Store

Opening an online store gives you access to the global marketplace. If you are able to grow a successful business, you can potentially reach millions of customers, which is very exciting for entrepreneurs with lots of ambition. However, before you can reach such heady heights of success, you need to actually build a functional online store to showcase your products.

So what are your options?

eCommerce

Using an e-commerce platform is appealing to many people because you don’t need any coding knowledge. Popular e-commerce platforms provide a drag and drop interface where you can personalize your website and add or remove features to suit your personal requirements.…

Continue reading →

Tapping Into Emerging Markets to Give your Business Start-up a Boost

Anyone starting a small business knows that being open to trading to the widest possible markets is an essential part of having an all-encompassing view of the future for the venture. With so many emerging markets around the world and the ability to reach out and connect with them online, it would be senseless for a new concern to constrict itself to more limited operations.

The idea of tapping into emerging markets might be something that a start-up should embrace, but how exactly should you go about doing it as a new entrepreneur?

International markets

There are a number of countries and regions around the world that have “come through the ranks” to take their place as important members of the global trading economy in recent years.…

Continue reading →

How your Business Location Effects the Perception of your Business

Think about some of the top tier businesses in the world. Yes, any kind of business – just bring to mind the first few that spring into your head when you think ‘prestige’. You might have thought of Google, or Facebook, or any kind of dot-com company, or perhaps you thought of a financial services business that’s a real heavy hitter. No matter what kind of business you thought of I bet there’s one thing that unites them all: they have a great business address.

Virtual office location

What do I mean by that? Well, a dot-com company is going to reside in Silicon Valley or New York, and the financial company might be in Washington.…

Continue reading →

Why Businesses Need Faster Broadband for Harnessing IoT?

The world is running behind time now! Nobody has time and the same applies to the Internet of Things also. Everything needs to get faster to reach the top level first. Since a majority of the work done by t]he big organizations depend on faster Internet, it is important for the Internet Service Providers to deliver the demanded speed.

Internet of Things (IoT)

Higher speed requires better technology and higher costs which many organizations do not want to incur as it affects their profit margin! It is a vicious circle, indeed. With the tech advances in fibre optics and its usage in connecting high-speed broadband for business and residential customers, speed is no more a worry for the ISPs.…

Continue reading →

What Does Your Choice of Van Say About Your Business?

Remember Del Boy Trotter’s Reliant Regal van? That hideous yellow plastic tricycle was the anti-hero of the BBC’s Only Fools and Horses show, endlessly belching black smoke onto the main streets of Hackney. And yet the Trotter’s Independent Traders van wasn’t just a three-wheeled punchline – it was a painfully accurate reflection of what small businesses across Thatcher’s Britain had to do to keep mobile… not to mention a painfully accurate reflection on the quality of business itself.

The Reliant Regal was never a popular workhorse, but plenty of people struggled through the Eighties in clapped-out Morris vans or Mark 2 Transits with their doors tied shut using string.…

Continue reading →

Social Media Sets the Tone

Just because you have an event, a presentation, a performance, or a gathering in a place like New York City; that doesn’t mean you can get away with no social media presence. The fact is that social media sets the tone for so much of our lives; those who choose not to partner with a social media agency in NYC for their event do so at their own peril.

Social media

Politics

Ask anyone about their political opinion in New York City and they are bound to quote something trending they read on Breitbart or in the NY Times today. We may not even appreciate it but for those not totally connected to the political world, our social media channels still set the pace for what we ingest.…

Continue reading →

From the Get-Go: Cloud Storage Smarts for Startups

Businesses could save a lot of time and money if they just used cloud computing right from the start. But, they don’t. Fortunately, this gives you an opportunity to get in and get ahead of your competition.

Here’s how.

Cloud storage service for business

Search For Providers

This is probably the hardest part of the whole thing. Searching for providers involves laying out a plan for what you want, how much you’re willing to spend, and then mapping out your usage.

You should plan on contacting at least 10 service providers. Spend some time interviewing them both on the phone and through their ticket support system, if possible.…

Continue reading →

How Offline Marketing Can (Still) Help Small Businesses

Despite the rise of the digital world and the tech sphere, businesses should not discount offline marketing as a great way to get themselves noticed. According to ecoconsultancy.com, 40% of consumers make buying decisions after being influenced offline.

If you’re a growing business, you can’t afford to miss out. However, offline marketing can be more expensive than online methods like social media – so how can a small business make maximum gains without a costly budget?

Be careful with ads

One of the first things people think of when it comes to offline marketing are advertisements. Whether they’re in print publications or broadcast, you need to be careful with ads.…

Continue reading →

Q&A with Chad Constant, Director of Business Client Marketing at Intel on the Launch of Intel Small Business Advantage (Intel SBA)

Small business owners need all the resources they need so that they can have a sustainable business growth.  One of the latest ones is Intel Small Business Advantage (Intel SBA).

What does the solution entail, and how does it help small business owners in keeping their IT secure – and more? Chad Constant, Intel’s Director of Business Client Marketing explains it all in an exclusive SMB CEO interview.

Chad Constant, Director of Business Client Marketing at Intel

Ivan Widjaya (Q): Hi, Chad. Please kindly introduce yourself to our reader.

Chad Constant (A): Thank you Ivan, my name is Chad Constant, and I am the director of Business Client Marketing at Intel.…

Continue reading →

4 Advantages of Getting a Secured Personal Loan to Fund Business

Thinking about starting a business? Making the shift from being just an employee to an employer requires a lot of guts, dedication, and most of all money. Few can afford starting a business from their own savings, as starting one requires lots of cash to buy properties, equipment, supplies, and to hire employees.

Secured personal loan

But with the wide availability of loans, starting your dream business is made easier today. Unfortunately, with loans comes the expense of paying an interest. Now, no one would offer you loans without giving it an interest, but you may be able to get the lowest rate with the help of secured personal loans.…

Continue reading →