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Good Reasons Why Your Business Should Use Content Marketing

Content marketing can change a businesses online presence and make a company. If you’re interested then read these digital marketing tips to ensure your business is making the most out of content marketing.

Content marketing specialist

1. Content Marketing Helps Building Brand Awareness

Content marketing is your ultimate weapon in the fight for building brand awareness to your target demographics at affordable costs. If you were to build brand awareness using PR or advertising, you’d have to spend a small fortune to make your efforts matter. Also, word-of-mouth advertising that used to work so well in the past seems to have very little to no effect these days, when access to information is widespread and readily available.…

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Enhance Your Sales Call Performance With These Helpful Tips

Whether you’re cold calling potential customers or following up on a potential lead, more than 60% of salespeople now conduct their sales meetings either online or via phone. For some sales individuals, this can be a daunting prospect, especially if the majority of your sales experience comes from face-to-face scenarios. However, with the right structure and strategy in place, any sales call can be a productive one. If you’re someone who could benefit from an informative virtual selling report, then click the link to find out more.

Businessman making sales calls

In this post, we’ll explore some useful tips that will help you enhance your sales call performance.…

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How to Adapt Your Commute To Work For A Happier Life

Many people look forward to a lengthy work commute as it provides them with an opportunity to awaken their senses before entering the office and starting their workday. Others, however, prefer commutes under half an hour in length, as long ones make them feel drained and exhausted before even stepping foot into their place of work.

Bike to work

No matter what your preferred commute duration is, the Journal of Transport Geography recently published a study that makes the case for an ideal commute time needed to ensure good work performance and general happiness.

The study involved just over a thousand full-time Australian employees and found workers with longer commutes took more days off on average, while workers with short commutes were more content and productive.…

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4 Common Challenges of Working with Overseas Freelancers

If you run a small business, working with freelancers can be an ideal way to keep your costs low and ensure that you are able to easily get the services that you need. Freelancers can be found all over the world offering a wide range of services that might be useful to your small business, such as web design, graphic design, marketing, copywriting, sales and much more.

International freelancer

Working with freelancers allows you to cut costs by only paying for completed work and avoiding much of the expenses that come with hiring an in-house team. However, working with freelancers from around the world can sometimes have its challenges.…

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How To Up Your Sales In-store

Perhaps you’ve noticed a lull in sales, or you’re simply looking for ways to boost your income this month; there are a few things you can do to make things more attractive for your customers and get them to spend more in-store. Here are a few ideas.

Competent store staff

Make things as easy as possible

As a generation, we are used to getting things on-demand and are looking for the quickest, most efficient way to do things. We are also incredibly digital in our everyday processes. Therefore, if you are a store that only accepts cash, you will find yourself missing out greatly on customers.…

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How Does International Payment Processing Work

As your business grows and evolves, you may want to start to learn more about international payment processing – it’s easy to assume that it’s just as simple as changing your prices for an international audience. However, international payment processing requires a little more than that, and here are some of the things you need to know.

International payment processing

Multi-currency pricing

It can be really frustrating if you find yourself on a store’s website, only to find that every product on there is in one currency when you really want to know how much it will cost in your currency. It can really put you off wanting to purchase from that site, and your customers will likely feel the same.…

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6 Best Life Insurance Plans in India You Probably Never Heard Of

When you hear the word ‘insurance’, your mind often thinks about products such as home, car, health, and term insurance. However, being an integral part of financial planning, insurance is way beyond these surface-level solutions that can be easily found with a little bit of research.

Life insurance plans

On purchasing a life insurance plan, you gain a payout in case of any unforeseen incident based on the conditions offered in the contract by the company. Therefore, you need to make sure that you know everything about the insurance plan you’re willing to purchase.

If you haven’t researched any insurance plans till now, here’s a good starting point for you.…

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How to Make an International Wire Transfer – A Complete Guide

There are plenty of reasons you may need to send an international wire transfer. From paying for a dream vacation to sending a gift to a loved one overseas or shopping online with your favorite international boutique store. No matter where your payment is headed, you’ll want to know your money is safe – and you’re getting the best available deal on fees.

International wire transfer

This guide walks through all you need to know about choosing an international payment provider, including what payment details you need, which fees and exchange rates you should know, and how to check your money has arrived safely.…

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What are High Bay LED Lights And Their Use Case?

High-bay lamps, as their name suggests, are used to illuminate spaces with high ceilings. This typically entails ceiling heights ranging from 20 to 45 feet. On the other hand, low-bay lamps are found in rooms with ceilings of 20 feet or less. A high-bay is a vital light source that can brighten an expansive room since a high-ceiling position requires more space to fill.

High-bay lighting at warehouse

photo credit: LED World / Pinterest

Where an expansive indoor room needs brightness, high bay lighting is typically the best choice. Consider areas such as assembly plants, gymnasiums, warehouses, massive department stores, factories, and more; these structures are usually large and span a large amount of vertical and horizontal area.…

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Get the Most Out of Protecting Your Inventory with Cellular Impact Recorders

Impact recorders are incredibly useful for revealing impact issues and catching concealed damage as inventory travels along the supply chain. They can also be useful for a wide range of other applications at any organization.

Shipping containers in a shipping yard

As freight travels from the warehouse to its eventual destination, the potential for sustaining shocks, mishandling, or receiving some sort of damage increases during transit. Between 2% – 11% of cargo arrives at destinations damaged from poor shipping, mishandling, impacts, or other issues along the way. The causes of impact damage can easily be placed in the category of mishandling; shifting weight, improper loading/unloading, incorrect-sized containers, and bad packaging are all ways of inflicting impact damage on cargo.…

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