Five Ways to Improve your Image as a CEO

As the Chief Executive Officer for your company you’ll probably be involved in a great deal of important affairs and decisions. As well as this you will often have to represent your firm and can essentially be a walking advert for the business. Subsequently, the way you present yourself to both customers and staff alike should automatically command respect and create a strong air of professionalism – otherwise you risk losing this.

Successful CEO

It’s true that a lot this is down to your business knowledge and acumen, but a hugely important aspect is your image. This means the clothes you wear, your transport and even things like the quality of your personal presentations; all of which need to present you in the right way.…

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Tips for Starting a Small Business on the Side

Regardless of your current line of work, you may not feel completely fulfilled within your singular career. The reasons for this could be many—additional interests, insufficient funds, lack of passion. If you’ve found yourself in this situation, the solution may be starting up a small side business.

Start a side business

While the idea of a side business may appear intriguing, it’s important that you go about doing it correctly in order to make sure you haven’t spread yourself too thin and will actually get the results you’re looking for. To ensure you will find both professional and personal fulfillment with your side business, here are three tips for success.…

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Benefits of Cloud Computing for Small Business

What is cloud computing?

Cloud computing is web based and allows users to access shared computer applications, storage and other resources through a network of remote servers, rather than each individual user installing hardware and software onto their on-site server and personal computer. It allows the user to store, manage and process data in exactly the same way as traditional computer systems and programs, without the need to buy, install, manage and update a variety of expensive applications on one computer.

Business cloud

In cloud computing, you are renting a service rather than buying a product from providers like BlueJeans Video Conference For Business.…

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3 Ways to Grow Your Small Business By Building Credibility

You already know that a targeted marketing campaign that reaches consumers in your niche is the best way to convert leads. But, attaining growth requires your business to maximize the number of lead conversions available from your finite audience. How you utilize your company’s online presence can make a dramatic impact on those numbers.

Building credibility with online presence

With these 3 easy tips, you can learn to use your online presence more efficiently and gain a wider reach for your business.

Form Relationships with Influencers

?Influencers are people who have clout or respect in your industry, and can give your small business credibility. When your audience associates you with people or brands they already respect, it raises their expectations about your reliability.…

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How Translations can Help Small Businesses

Today, we live in a globalising world and we can see and experience that almost everywhere we go, whether it’s in our personal or professional life.

Content translation

In the business world, you might think that the process of globalisation is perhaps most important and favourable for larger organisations and businesses which already have an established international position and are recognised across the world. This however, isn’t necessarily the case – in the digital era, small businesses can compete with giants much more fairly than it had place in the past.

There are, of course, obstacles a SME will have to conquer in order to reach new, international audience and customers.…

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Five Ways to Deal with a Ripoff Report

It happens. Someone posts a rant about you or your business on Ripoff Report (ripoffreport.com). Maybe it’s riddled with inaccuracies. Or perhaps the person who posted the report isn’t even a client, but instead a competitor who trades in fake reviews, hoping to direct potential clients away from your business to their business.

Fraud alert

Whatever the case, the bottom line is that the scathing profile on Ripoff Report could be decimating your business.

Under these circumstances, what are your options? Our friends at Kelly / Warner Law offers the following:

Option #1: Snap Back (Hint: Not Always Recommended)

We didn’t say every option provided would be an advisable one!…

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Desk Phones Vs. Softphones – Which one is better?

Desk phones are going out of trend. In fact, most of the decision makers have already migrated to soft and VoIP phones according to recent Frost & Sullivan survey.

An Executive using VoIP

Softphones are more interactive, responsive and offer better productivity. It is hardly surprising why many firms in first world nations have switched to softphones and left PBX-based phone behind.

So what should you pick?

Here are some of points to consider before you make a decision.

Upfront Costs

A mid-grade, voice only desk phone costs nearly $100. Add video calling and other perks and the cost goes well beyond a hundred bucks.…

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Motivation through Gamification: The Path to Productivity?

For years, GTD (get-things-done) advocates, efficiency experts and HR professionals have searched far and wide for the best way to enhance productivity in the workplace. For a small business, it may not be that simple, especially when people are wearing several hats at the same time.

For any size enterprise, perhaps the best way to enhance productivity is to establish targets and find creative ways for people to reach these. Here is where gamification comes into play.

What is Gamification?

Gamification involves using games and psychology to encourage specific behaviors within the game’s target audience. Research indicates internal gamification can increase employee productivity by 40%.…

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Are You Ready for a Mortgage?

As a CEO, you’re used to making some big decisions. Every day, you’re responsible for securing the future of your business, and for helping it to thrive. However, sometimes the most momentous choices that you have to make affect your personal rather than your professional life.

Taking mortgage

The money that you earn from your enterprising endeavours won’t just sit in your bank: you’ll use it to support, improve, and attain the lifestyle that you want. When your enterprise is doing well, you might choose to upgrade your home, and this is where one of these big decisions rears its head.

The question: are you really ready to upgrade?…

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Why Covering Your Business Vehicles Is Important

No matter how good you think you are at fixing vehicles, you and your company will feel much safer having the right cover for all work vans and cars. For many small and new businesses it can be incredibly tempting to avoid the added expense of breakdown cover and any extras, especially when you feel confident fixing problems yourself.

Car insurance

However, this isn’t always the safest or cheapest option. Taking out breakdown cover and insurance for all your business vehicles will keep the business in a good position, especially in the event of any accidents.

Cost-effective Option

Breakdown cover is only really appreciated when your vehicle breaks down part way through a journey.…

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