4 Ways Your Small Business Can Give Back

As a small business owner or CEO, it’s easy to look at big businesses and dream about the different things you could do with their resources. You could pay larger salaries, purchase better technology, and invest in causes you believe in. While this is true, to an extent, there’s nothing stopping small businesses from being generous.

Volunteering employee

Whether you bring in $1 million per year, or $10 billion, there are ways you can prioritize philanthropy and be generous with the resources your organization has been blessed with.

4 Possible Ways to Give Back

Giving back – whether with your time or money – is highly beneficial for small businesses.…

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Ecommerce Entrepreneurs: Reduce Chargeback and Stop Fraud Using FraudLabs Pro

One of the single most crushing problems facing ecommerce entrepreneurs today is fraudulent transactions. Out of control fraud in the shopping cart will inevitably lead to the termination of a business’s merchant account, in addition to untold financial loss including: costly chargebacks, fraud investigation costs, court fees, and the cost of lost (stolen) goods shipped out to fraudsters.

Ecommerce entrepreneurs collaborating

The toughest hurdle to overcome when trying to eliminate shopping cart fraud is that it’s very hard for a business owner to distinguish criminals from legitimate customers without help from fraud experts. Misidentifying a legitimate customer as a fraud is a sure way to not only lose their long term business, but also a surefire way to destroy your online reputation.…

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Bad Internet Leads are a Myth. Here’s Why.

The bad lead: It’s like a big piece of gunk gumming up the works in your sales funnel. Not only does it stop the flow of better prospects, but it does so seemingly out of nowhere. So would it surprise anyone to learn that these leads are completely in the company’s control?

Businesswoman managing online leads

It’s a hard truth to swallow, but no one can produce a “bad” lead except you. The internet doesn’t make a lead bad. Nor do social media platforms. The problem lies squarely in what you’re saying and how you’re saying it.

In other words, the funnel disruptor would go away if you stopped feeding it with wasted information.

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5 Reasons Outsourcing Your Call Center Needs is a Good Idea

Are you thinking about outsourcing your call center related tasks to a provider instead of doing things internally?

An experienced call center service provider can offer several benefits including significantly reducing capital costs, improving efficiency and service, and lessening your involvement in the entire process, so you can focus more on growth oriented tasks that will take your business to the next level and beyond.

Call center outsourcing staff

Here are 5 smart reasons to outsource your call center needs, rather than dealing with the headache of running your own facility:

1. Fewer management resources

Consider all the managers, supervisors, trainers, HR, IT, and more needed to keep a call center going.…

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5 Small Businesses Hit Hard by Hacking

When you think of hacking, you never think it’s something that can happen to you. Hacking sounds too much like a distant headline or a plot line from a show like “Robot.” However, contrary to what you might think, small businesses and startups are actually the ideal target for hackers.

Small business hacker

According to the United States National Security Alliance, 60% of small businesses that fall victim to an online attack are out of business within six months. On average, those small businesses have to pay $690,000 just to clean up a post-hack mess.

Small business website security is often ignored. It’s not uncommon for these companies to focus more on revenue than getting the right protection, especially when running a business with the “it could never happen to me” or “I have nothing valuable to steal” mentality.…

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4 Benefits of Exchanging Old Office Furniture With The New Ones

Buying new furniture is always a thing of interest for all of us. Be it in the office or your personal space, there will be times that you will need to buy new furniture. We may buy new ones when the space you are working or living is changed. Or, you may think that it’s time to redesign your space.

Office furniture

Here are a few benefits while selling used furniture and buying new ones.

1. Office remodeling

When you want to remodel your office, the best thing you can do is selling or exchanging old furniture. You can get your office space updated with the changing trends in the furniture and office design market.…

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What is the Best Email Marketing Strategy for 2018?

You’ve finally done it. Made a list, checked it twice, and now you want to start sending emails to your (hopefully) loyal subscribers. Ah, life is great and your business is surely set to explode with increased sales. As they say “It’s all in the list!”

Email marketing

But, do you really know what you’re doing? Are you armed with the knowledge needed to successfully send out useful emails to your list without getting spam-boxed and/or unsubscribed? This is perhaps the biggest hurdle you’ll always have to overcome throughout all the mailings you send.

Then there’s the marketing side of things — getting the sale, convincing them to buy again, all the while building a bulletproof brand.…

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How Reverse Logistics Can Increase Customer Satisfaction

The term ‘reverse logistics’ has been in e-Commerce for a while. Reverse logistics refers to the process by which goods are moved to a particular area from their final destination in the sales cycle for maximum value.

In the digitized business environment, sophisticated purchase mechanisms dominate the e-Commerce world. The systems for the exchange and return of goods have been upgraded in recent years, ensuring maximum satisfaction for users. Reverse logistics strategies include restocking, managing damaged merchandise and seasonal inventory, recycling products, asset recovery, and other measures.

A source reveals that buyers in the US return holiday gifts worth $13.2 billion to retailers.…

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When do You Need to Hire a Virtual Receptionist?

Call handling is an important factor in the success of pretty much every business out there. When calls get missed, or a busy employee rushes a client off the phone, your reputation and revenues always suffer. Handling menial calls when you should be focusing on other aspects of the business also inhibits growth, making the need for a receptionist to handle calls essential to success.

Virtual receptionist

Virtual receptionists are fast becoming a popular option, particularly for virtual-based businesses, but also brick-and-mortars who don’t have the office space or budget to allocate space and resources for a non-virtual employee.

The business is getting call volumes you and your staff can’t handle

It should be obvious that when call volumes are spiraling out of control and you and your staff can’t effectively handle each call coming in, you need to hire someone to help take care of things.…

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Why Virtual Phone Number is a Must-Have for an Online Business

The idea of a business phone number without any physical lines attached to it is a relative new one. In days gone by, a business would have to pay their local landline provider a premium for access to unlimited long distance, and shell out thousands in initial costs for multi-line phones, IVR equipment and software, and other physical infrastructure needed to answer incoming calls.

Using a virtual phone number

Now, everything can be done on the Internet, using a virtual phone number that routes calls to whatever device you want to use when calls come in, to any member of your team that’s available to take the call.…

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