Freelancing Millennials: VAs are Your Besties

With the “gig” economy well underway, it’s a given that freelancing and other forms of entrepreneurship are the future of employment everywhere. Never has it been so obvious than now that the traditional J.O.B. is about to die a quick death over the coming next few decades. As machines take over most labor and many desk-based jobs, all of us mortal humans need to find ways to provide value to the marketplace and make money all on our lonesome.

Freelancing millennial in a cafe

Though current numbers are hard to find, this study from four years ago showed close to 40% of America’s workforce was freelancers at the time.…

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3 Effective SEO Strategies for Professional Industries

Professional industries have to approach search engine optimization differently than other businesses. Creative industries and ecommerce businesses have the benefit of versatile freedom when it comes to marketing their products and services, while professional industries are expected to stay within the lines of, well, professionalism.

SEO for professional industries

Of course, the basics of SEO are the same regardless of your industry. However, the marketing that accompanies those SEO strategies varies. Whether you’re a lawyer, cosmetic surgeon, or management consultant, you’re tasked with finding the best ways make your business searchable and generate revenue. Here are three effective SEO strategies for professional industries like your:

Create Linkable Content

Inbound traffic is powerful in the world of search engine optimization.…

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Why You Need to Develop User Friendly SCADA Systems

The entire Supervisory Control and Data Acquisitions Industry was first developed out of the need for a user-friendly interface to remotely control devices in an industrial environment. This sounds like a mouthful, and it is. However, one of the original keys to SCADA is the words user-friendly.

SCADA system

As interfaces became more advanced, at times the emphasis in systems control was placed on the sensors and the devices being controlled, but not on the user and the ease with which they could interact with the data being collected.

The initial reasons for developing user-friendly SCADA still apply.

Everyone Can Play

A user-friendly system means that anyone on your management team can control systems.…

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How to Choose the Best Phone Answering Service for Your eCommerce Business

Poor service costs companies billions of dollars every year. When it comes to phone service in an ecommerce business, the level needs to be top-notch. Disappoint or downright annoy a prospect calling you from the other side of the interwebs, and you’ll never get another chance to get their business.

Phone answering service for ecommerce

That’s the digital world we’re all now living in. As the old saying goes you really only “get one chance to make a first impression.” Understanding just how important customer service is, it’s not enough to call up the first phone answering service you see on the front page of Google, sign up, and call it a day.…

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5 Embarrassingly Simple Jobs to Avoid If You Want to Stay Stress-Free

It’s easy to say that the way to manage stress is by exercising, eat well, etc. – but for some of us, stress is the by-product of ‘bad’ environment, full of stressors that we just can’t handle. This is particularly prevalent in the workplace.

Feeling stressed at work

Stress in the workplace leads us into various health problems and bad habits.  Unmanaged, work stress can cause depression, anxiety and addiction. But why stress is related to addiction? You see, as business executives or employees of reputable, prestigious companies, we are stressed on a near daily basis. According to a study, there are certain jobs that have highest rate of addiction.…

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Virtual Office vs. Co-working Space: Which One is For You?

Answering the question in the title is like comparing a cherry to an avocado. While both belong to the same family, they’re very different and appeal to varying taste buds! Virtual offices and coworking spaces often get lumped together and confused for being essentially the same concepts.

However, as you’ll soon learn, each have significant differences and appeal to an entirely different type of entrepreneur.

Businessman in a virtual office

Virtual Offices

A virtual office space is much different cost-wise than a traditional brick-and-mortar leasing scenario. Businesses who rent them obviously benefit from having a legitimate business address in a commercial office space, as opposed to a home-based address with a residential address.…

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3 Blogging Tips for Small Businesses to Try

If you’re running a small business, you’re likely trying to figure out how to accomplish all your goals and get everything done for your business without losing your sanity. So when you hear that you should also be blogging on top of everything else, you might be wondering how you’re supposed to find the time and what the real benefit of these efforts will be. And while blogging is generally a very long-term marketing effort, it’s something that’s very important for the longevity of your business.’

Small business blogging

So to help make this task a little easier on you and your business efforts, here are three blogging tips for your small business to try.…

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7 Little-Known Tax Deductions for Small Businesses

Many small businesses dread filing their quarterly taxes, but deductions help owners lower their tax burden. In addition to the standard deductions that most businesses take, there are lesser-known write-offs that can reduce tax bills even further.

Small business tax deductions

1. Home Office

If you run your business out of a dedicated home office, you may be able to take the home office deduction. The catch with this deduction is that the space must be used exclusively for business purposes.

There are two ways to deduct a home office:

  • Deduct actual expenses. You’ll need to have records for the cost of painting, repairs, utilities, rent, insurance and other expenses you want to write-off.
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Continuous Learning: Are There Any Benefits to Online Education?

Continuous learning should the the mantra for every CEO.  With the convenience offered by the Internet, CEOs can no longer make any excuses not to expand their skills and skill-sets.  If you are one of those top-notch CEOs who continuously developing yourself personally and professionally, or a CEO who want your employees to grow internally, then you should consider eLearning.

CEO engaging on Elearning

Elearning has gained traction as a preferable method of education, especially since the quality has improved significantly in line with technological advancements. Online learning is an easily accessible option which aligns with societal trends, where people seek mobile solutions to further their understanding of topics.…

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SMB Marketing: The Trends to Follow for Big Success

Ask pretty much any SMB owner/operator what their greatest desire is, and most would say, “More business.” Now, maybe you’re not one of them. Maybe you’re thinking you have all the business you can handle. But chances are, you could always use more business or at the very least, you want to keep business steady. And since there’s no crystal ball telling you exactly how and where to find new customers, your best bet it to know, understand and implement the latest trends in SMB marketing.

Adopting digital marketing trends

Here are 3 of the top digital marketing trends of 2018 and how they can drive big success for your business.…

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