5 Best Cities for Starting a Business

Starting a business can be both an exciting and nerve-racking endeavor. Finding the perfect location, though, can help ease your worries by providing your company with better long term prospects. Based on commentary from various small business owners, economic research, an expansive data collection effort, we’ve compiled six of the best cities to start a small business in.

Business owner working in a cafe in Austin, TX

Many business owners know the old saying: “Location! Location! Location!” But take it from a (once) small business owner, Michael Nemeroff, founder of RushOrderTees, “When we founded RushOrderTees in 2002, we were just serving our city. We didn’t know we would be a nationwide company.…

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How to Start a Business When You Have Student Debt

So you’ve graduated college and are ready to start your own business. You’ve got a lot of new knowledge about the workforce, the marketplace, and what you want. But with a heaping load of student loans, how can you afford to make it all happen?

Burdensome student debt

With precise planning, managing your student loan debt isn’t as difficult as it sounds. We’ve collected data, tips, and solutions from all across the spectrum to help you determine the first steps into achieving your dream of being a business owner.

Here are a few key steps you should follow:

Know What You Owe

This is an important first step!…

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How Service-Based Businesses Can Use a PPC Campaign

Pay-Per-Click or PPC marketing is a preferred form of online advertising for many service-based businesses, and it’s easy to see why. It can bring in instant traffic and a good ROI if implemented properly. But even though it’s not a remote concept for most business owners, PPC mains shrouded in mystery. How exactly can you use it to bring more clients into your service-based business?

Digital marketing for service business

A good first step toward understanding the different aspects of PPC is understanding how to use the king of pay-per-click: the almighty Google Ads.

Google Ads is a paid advertising platform and channel that falls under PPC marketing.…

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7 Awesome SEO Benefits for Your Small Business

Think your business is too small to benefit from SEO? Think again.

If you think SEO is only for large companies, we’re happy to finally put that myth to rest. Absolutely every business, no matter how small, can and should reap the benefits of SEO.

SEO benefits

You don’t believe us? Of course you don’t! And we didn’t expect you too—not yet, anyway.

That’s why we wrote you this list of all the wonderful ways SEO can help your small business. Read on and check out these SEO benefits for yourself.

1. Happier Customers

One of the most important requirements for SEO is providing a superior user experience (UX).…

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Bryan REO CarGuard Is Changing Auto Protection Plans

It is not long ago; I was heading to California for a vacation with my family on the holidays. We decided to take the road because of all the fun that comes with it, all the singing in the car and the excitement of road trips.

Driving in turns, resting, and the motel nights.

Driving

We all know the weather during the Christmas holiday can be very chilly and unbearable. All the snowing and the snow blocking the road, we still took the road anyway. On the way, we had a significant breakdown. We stood for a while, hoping the vehicle will come by and save us.…

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Learn Your Options for How to Monitor Snapchat

Social media has definitely caused a lot of headaches for parents over the years that it has come to dominate the lives of youth. Probably the chief perpetrator of these headaches has been Snapchat. This is because of the unique approach which the Snapchat app takes; it is the only social media application which automatically deletes the messages which are sent between users. This approach causes so many problems for parents who want to monitor Snapchat.

Family snapchatting

Other applications make it much easier to track message which are exchanged because it is always possible to go back and view them. However, Snapchat removes this approach as an option.…

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4 Steps to Reinvigorating Your Content Marketing in 2020

“Starting is easy; persistence is an art.” It’s an old German proverb, but one that fully encapsulates what often occurs with content marketing today. You start out publishing one piece after another — maybe daily, weekly, whatever. Then, the tides slowly turn, and the frequency lessens so much that you’re lucky if you put out content once a month. Come the second year of the endeavor, you find yourself unfortunately having abandoned it altogether.

Get started with content marketing

Content marketing works best when there’s a consistent cadence. If you can produce content on a regular basis, the effort will likely be three times more effective than some random ad.…

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Is Travel THE Reward Scheme Your Company Is Missing?

The influence of employee reward schemes on increased job satisfaction and workplace productivity is well documented. Perks and benefits can drive your staff to excel; inspiring them to maximise their performance to qualify for rewards. Rewards schemes can also make your team feel appreciated and valued, which can support the development of loyalty and a sense of worth within your company.

Colleagues traveling together in a employee travel reward scheme

Put simply; there are a lot of reasons to incorporate reward schemes into your company culture.

When it comes to the deployment of rewards, there are many types of incentive structures available. Common programs include personal recognition — such as employee of the month — and financial bonus schemes for hitting objectives.…

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How To Create An Effective Postcard Marketing Campaign

Postcard marketing is one of the most effective forms of direct mail marketing. Brands use postcards to achieve a variety of advertising goals. Marketing professionals like yourself can generate sales leads, promote special offers and introduce new products with a single piece of card stock. Many companies even use postcards to drive foot traffic to their brick-and-mortar locations.

Holding vintage postcards

In order to reach these common marketing goals, you need to implement the most promising postcard strategies. Read this post to learn how to create an effective postcard marketing campaign.

Acquire Target Audience Data

In order to build a successful postcard marketing campaign, you need to acquire target audience data.…

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How Task Management Tools Can Save Your Business a Big Cost

Managing business is no different than fighting a war. In these tough economic conditions, this war is much more difficult to fight and win. Winners will only win if they have the right set of tools, but wisdom is better than tools. Having said that wisdom plus tool is the combination of what business executives need to be successful.

Using task management tools

Saving time, energy and money will increase your chance of becoming more successful than your competitors. Managing your everyday task will decide how well you lead to the destination or goal you are running after.

Today we are going to explore how task management tools can save you thousands of dollars if not millions.…

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