There comes a point in the life of every enterprise where your business isn’t performing as well as it used to. Peaks and troughs are inevitable, and yet the ultra competitive commercial environment left over from the recession means that the effects of such a pattern are more dangerous than ever before.

For those entrepreneurs who are not willing to leave the fate of their venture to the vagaries of the economic market or industry trends, it pays to have a backup plan. You need to be able to create a comfortable cushion of cash to support your business, so that when you inevitably fall, hitting the ground doesn’t break you.

One option for those looking to protect their business is to invest, and the precious metals market is among the most popular choices available. If you’re struggling to formulate a Plan B, here are just a few of the reasons why you might want to invest in precious metals, especially silver.

The Price of Silver is Potentially Rising

Since the global economic recession, the investment markets have shifted significantly. Assets that were once prized have fallen in value, and options that previously took a backseat have risen to prominence. A perfect example of the latter trend is silver: Despite the anomalies in the market, silver – along with gold – is set to see dramatic growth in prices in the near future. Furthermore, silver is considered to be a better investment than gold.

Treasured by humankind since time immemorial, yet stuck in the shadow of gold, silver was traditionally valued for its symbolic and ornamental properties. Today, however, its usages have broadened, with many industries using it as a tool, building material, or production component. With demand for it broadening day-by-day, and surpassing that of its gilded cousin, its value over the last few years has spiked, and whilst its price has recently fallen, the upwards trend promises to continue into the future.

Silver Maintains Its Value

Considering its rising price, it is also well worth noting that silver is famed for holding its value. Rarely affected by negative inflation or tumultuous financial and economic markets, it tends to withstand the worst ravages of global and domestic disaster, meaning that it’s useful to have some silver in the bank when your business takes a nosedive. Largely inured against geopolitical, monetary, and systemic risks, it’s the perfect gilded cushion for many ambitious enterprises.

It’s More Affordable than Gold

When we think of precious metals, many novice investors automatically picture gold, so you may well be wondering why we’re recommending silver over its more well-known and highly prized counterpart. The reason for this is simple: it costs less to invest in. Small businesses rarely have large cash reserves set aside, and this means that any money you put into investments must be pulled out of your business. As silver is much less costly to stockpile, yet remains a stable investment with a rising value, it makes sense to choose this over its gilded counterpart.

If you’re looking for a new investment for your business, could silver be the right choice for you?