Top Errors Entrepreneurs Make When It Comes to Cybersecurity

Most businesses operate extensively online these days, which can save money, time, and headaches and bring benefits such as selling to people around the world and utilizing human assets, whether internal staff or external contractors, located anywhere.

Cybersecurity

However, one of the downsides of all this digital work and interactions is that it opens an organization up to potentially being hacked. All entrepreneurs should keep cybersecurity top of mind and continue focusing on it to protect their business and their staff, themselves, and other assets.

Whether you have a new business you want to protect with network security management tools or a well-established venture you think you’re already securing adequately, it’s wise to consider the choices you and your staff make.…

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6 Goals to Meet in Your Ecommerce SEO

Building a successful ecommerce website requires a different set of measurements and design parameters compared to other types of websites, like educational websites or official company websites. Unlike sites that only seek to inform readers about a certain subject or establish a brand’s authority in an industry, an ecommerce site needs to attract, engage, and encourage people to perform an action like purchasing a product from the business’s online catalog.

SEO

For many local businesses, an ecommerce website also serves as a first point of contact with potential customers. Filipino ecommerce entrepreneurs who are now entering the digital economy must ensure that their websites are hardworking enough to convert as many visitors as possible into customers.…

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9 Examples That Show You Can Trademark Almost Anything

Your audience knows your business through its trademarks — its name and logo, its slogan and the colors it uses in its branding. If your business becomes successful, competitors might want to take advantage of your reputation by mimicking your trademarks, but if you act fast, you can legally prevent them from infringing on your hard work and savvy. Trademark registration allows other businesses to identify what words, symbols and more have been claimed by other companies in operation — and it can also give you a glimpse into all the aspects of your business that are capable of being protected by trademark law.…

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Small Business Management 101: Best Practices for Growth and Sustainability

Running a small business is a challenging but rewarding endeavor. To achieve long-term success, it’s crucial to have a solid management strategy in place.

Managing small business growth

Here are some best practices for small business management that can help your business grow and thrive:

1. Define Your Business Goals

The first step in effective small business management is to define your goals. What do you want to achieve with your business? Your goals should be specific, measurable, and achievable. They should also be aligned with your values and vision for your business.

2. Build a Strong Team

Your team is critical to the success of your small business.…

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Leading by Example: 10 Practical Tips for Small Business Owners

Your actions and habits as a small business owner have a significant impact on your employees and the overall success of your venture. Leading by example is a strong method that may inspire and encourage your staff, promote a healthy work culture, and drive business success.

All-women small business leadership team

Here are some helpful hints for leading by example:

1. Set Clear Expectations

Clearly communicate your expectations to your team members. Outline your vision, goals, and values, and ensure everyone understands what is expected of them. When your team knows what success looks like, they can align their efforts accordingly.

2. Practice Empathy and Respect

Demonstrate empathy and respect towards your team members.…

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Zero Trust Kubernetes and the Service Mesh

If you’re at all involved with technology, chances are good that you’re already working in the cloud, and that you’ve at least heard of zero trust: the topic became top-of-mind for many after the White House issued guidance calling for federal agencies to implement zero trust by 2024. Let’s take a closer look at what it really is.

Zero trust

What is Zero Trust? 

Zero trust is a model for helping us reason about some questions that have been central to security for a very long time: who do we trust with what? and how do we make decisions about trust? The core concepts of zero trust are that trust must be explicit rather than inferred, and that you check every access, every time, from everyone.…

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 Why You Should Hire an ERC Consultant

The COVID-19 pandemic has impacted the hospitality industry in a significant way, causing many businesses to face challenges such as decreased revenue, increased expenses, and decreased occupancy rates. In response to these challenges, the government has introduced several economic relief programs, including the Employee Retention Credit (ERC) refundable tax credit, which can provide significant benefits to hospitality businesses.

Employee Retention Credit (ERC) tax credit refund

The ERC is a refundable tax credit that was introduced by the Coronavirus Aid, Relief, and Economic Security (CARES) Act in March 2020. The credit is designed to provide financial relief to businesses that have been impacted by the pandemic and incentivize them to retain their employees.…

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Best Practices for Implementing a Buy Now Pay Later Solution    

In today’s fast-paced and dynamic retail environment, providing flexible payment options to customers is more important than ever. Buy now pay later (BNPL) solutions have become increasingly popular among consumers, especially those who prefer to spread the cost of their purchases over time. As a result, many retailers have implemented these solutions to improve customer satisfaction and increase sales.

BNPL

However, implementing a program requires careful consideration and planning to ensure its success. This article will discuss the best practices for implementing a BNPL service.

Choose a reputable provider

Choosing a reputable BNPL provider is crucial to the success of your service.…

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Creative Resume Formats to Capture Employers’ Attention

Standing out is crucial in a job market saturated with talent. But doing so without going overboard can be tricky.

Creative resume writing

Including measurable results in your bullet points is another way to show hiring managers your value. They care less about what you did at a job and more about your work’s impact.

1. Use a Header

When it comes to your resume formatting, you only get 6.25 seconds to convince the recruiter that you’re worth a full review. And a well-written header is an effective way to make this happen.

Use a headline that showcases your skills and experience or a summary statement that shows you are the perfect candidate for the position.…

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Tips for Starting Your Own Accounting Firm

Giving thought to starting your own accounting firm? Maybe you have and are already resolved to do so. If that’s the case, there are plenty of next steps that need to be taken to get the goal from idea into working, profitable action.

Accounting firm

Along with choosing what the business structure might look like, marketing for clients, finding an office and getting caught up on all the legality, there is a list of things that need to be in order for an accounting business to run smoothly.

Starting a CPA, just like any other business, can be a lot of work, but having the knowledge of what to attend to and a basic order to prepare things will save a lot of time, money, and energy in the long run.…

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