POST CATEGORY : Marketing

5 Smart Blogging Tips for CEOs

Blogs play a crucial role in online marketing for businesses of all sizes. While most companies pay writers to handle these posts, some prefer to take a more personal approach. As the CEO of your company, you have more knowledge and insight to share than just about any member of your team.

Blogging CEO

If you’re going to roll up your sleeves and do the dirty work of blogging, use five these tips to make sure you do it right.

1. Use Big Data to Support Your Ideas

People love data. People also want to know that there’s some truth to the claims you make in your blog posts.…

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Why Most Businesses are Keen to Establish a Strong Online Presence

Accessing the internet is like getting in and out of your house or calling someone on the other end. It is simple and offers the best platform for users to connect. With the mobile technology quickly advancing, people visit their social media accounts using their mobile phones. This means that, by tapping into that market, you will be able to propel your business to greater heights.

Online presence

It’s imperative for your business to establish a strong online presence. And in the process, you may need to outsource the online marketing roles to the best SEO Company locally in order to get the most of your effort.…

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5 Popular Online Trading Opportunities to Consider

Online trading has now pretty much changed how traders, brokerages, and exchanges do business with each other. What once required dozens of phone calls for the investor and hundreds of calls a day for the average broker to facilitate, is now neatly condensed into easy-to-use online platforms that require little direct communication between the two.

Online trading

Who can trade?

Anyone can trade online. Once they find an online broker (this site has it all) that can work with their trading needs. All will charge a flat fee per trade, usually offering lower rates for student and active investors, and most requiring you to maintain a minimum balance in your account to do any kind of aggressive trading on their platform.…

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The Advantages of Outsourcing Your Content Writing

Whether or not to outsource certain business functions has always been a topic of discussion amongst business owners. The pros and cons are weighed back and forth, often with no concrete decision for or against it. The key advantage of outsourcing is the ability to remain professional even in areas not directly related to your industry. Content creation, for example, is key to every business, but it is not necessarily relevant to the business’s core functions.

Outsourcing your content creation

The choice to outsource services such as content creation lie in the need to always remain a step ahead and a level above your competitors.…

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Why Every Business Needs to Hire Content Writers

It is not always rosy for businesses that want to edge competition. Well, one of the reasons why this is the case is that while there are many marketing strategies that can be executed, customers nowadays deploy changing attitudes with respect to from places where they get access to quality information about products and services. Business owners must take note that such information is properly packaged to address needs and concerns of buyers.

Content writer

The question is, how do businesses that serve clients well do it differently?

Agreeably, it is fact that today most online businesses own a website. But what makes customers coming for more is the sort of content you publish, be it images or text.…

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4 Powerful Ways to Market Your Business

The main objective for any small business owner is to sell as many products and services as they can. Though there are a lot of layers to successfully making sales, the largest component of that is marketing. By effectively positioning your business in front of your target audience as a solution to a common problem, you increase the likelihood of turning them into sales.

Marketing strategy

As marketing is constantly changing, it is necessary for a business owner to first establish and then continually update or improve their marketing plan. This plan should essentially outline that various methods you’ll use to reach your target audience.…

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How to Identify Detractors using an NPS Tool

Detractors have a negative impact on your reputation by leaving negative reviews on the web. They tend to spread negative word-of-mouth making sure their bad experience is heard by as many people as they know.

Detractor writing bad review

At some point everyone of us have been a Detractor. Have you ever been loyal to a brand and then suddenly stopped purchasing from them because your experiences had become disappointing?

Detractor is defined as a person unhappy with a company, a product or service. He finds fault with everything your business does. In other words, he is a critic.

In NPS framework, Detractor is a respondent who answers from 0 to 6 on the NPS scale.These…

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DIY Projects for Your Business

Whatever your business is, the more you individualize, customize, and personalize your output, the more competitive you’ll be in an industry that is otherwise mostly homogenous. Though some aspects of a business are better taken care of by consultants, contractors, and outside professionals, there are many DIY projects that you can accomplish just fine.

DIY business projects

You can potentially create your own physical signage, make your own website, do your own social media advertising, and even decorate with your own artwork. The more DIY projects you do, assuming you do them well, the more identifiable your brand will be, and that should translate to a better bottom line financially.…

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How to Throw a Perfect Open House

If you’re new in real estate investing, you might just find out that posting the listing is only half the battle—now you need to actually rent it out.

Open house

Open houses are a great way to showcase the property and get exposure, but all too frequently they’re poorly executed. Your guests will leave with a bad impression, leaving your property sitting on the market.

Use this guide to throw the perfect open house and make your rental the one they’ll remember.

Advertise Thoroughly

It doesn’t matter how prepared and beautiful your home is if no one comes to see it. Putting up signs around the neighborhood can direct people to the property who heard about the open house event.…

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4 Tips for Boosting Your Beauty Blog

Creating a beauty blog can be something fun as a form of self-expression. Not only can you use it as a creative outlet offering beauty advice, but you can even make money off of it if you go about it the right way.

Beauty blogger

In order to make it a profitable creation, you will need an audience. An audience can be achieved by properly boosting your blog and attracting the masses. When it comes to being able to do this it can seem daunting since there is so much competition out there.

However, if you play your cards right, you can bring in an audience by boosting your blog in the following ways.…

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