POST CATEGORY : Marketing

5 Effective Ways to Gain More Customers

As there are more and more companies on the market, you may find it hard to gain customers and stand out from the other competitive businesses. For this reason, it is worth searching for new ways to promote your offer more effectively. You may consider visiting websites associated with modern web development, such as thewebmonkeyonline.com, as well as watching videos on this subject or even signing up for a marketing course.

Attracting customers

We have prepared a small guide of five effective ways to gain more customers, showing you some tips that may be useful in improving your marketing strategies:…

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Best 10 Ways to Become a successful SEO Consultant

With the rise of digital marketing, SEO has attained much importance. It is a set of different techniques that allow you to rank your website higher in search results such as Keyword Research, Content Writing, On-Page SEO, and Off-Page SEO.

SEO consultant advising a client

Usually, the SEO expert has a degree in either Marketing, MBA, Software Engineering or Computer Science. However, you can also enroll in yourself in a short course and can become an SEO expert in a very short period of time. This article is entirely based on how to become a successful SEO Consultant or Expert.

  • Short Courses
  • YouTube
  • SEO Influencers
  • SEO Consultants
  • Educational Organizations
  • SEO Books
  • Reverse Engineering
  • Blogging

Short Courses

Usually, a course of 3-6 months allows you to become a successful SEO consultant in a very short period of time.…

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Does Affiliate Marketing Really Work in 2020?

Many ambitious entrepreneurs have tried their hand at being professional affiliate marketers and failed. On the other hand, there are some affiliate marketers that have made a huge success of their online selling businesses.

Affiliate marketing strategy

For those of us who are left in the dark, we have loads of questions: What is the secret? Does affiliate marketing really work? Or are there too many people jumping onto the scene?

It seems like a really straight forward concept. Affiliates are paid to recommend a stream of new customers to existing businesses through links posted on webpages, social media campaigns, and in emails.

The question remains: is it really that easy to generate profit acting as a third party off of someone else’s products?…

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5 Things to Look Out for In A Professional Translation Service

Translation services are fast becoming a major requirement of modern day businesses. Does your business require qualified linguistics and translation services? It is important that you understand what you need to look out for when deciding on a translation service.

Professional translation service

With the aid of the internet, you can work with anyone from around the world. When searching for a translation company online, you would need to ensure that these qualities are possessed by the company you decide to work with for the translation need.

What Qualities To Look Out For When Choosing A Translation Service

Here are certain things you should look out for in a translation service;

1.

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3 Examples of an Effective Go-to-Market Strategy

A go-to-market or GTM strategy is not limited to new products or new market entries; it encompasses every aspect of your product that’s being introduced or re-introduced to the market. An effective GTM strategy should be part of an overall brand strategy, especially if you’re a new player or if launching a new, innovative product or service.

Plan for Go-to-Market strategy

Unfortunately, it’s still common for marketing professionals to mistake a business plan for a GTM strategy. Although the two are related, there are several aspects of a GTM strategy that differentiate it from a business plan.

A business plan illustrates an overall strategy that guides an organization through all stages of a product’s life cycle and business growth.…

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How can SMBs utilize NLP and AI Chatbots?

Data growth is exponential today and there is no point in SMBs being rich in data but poor in information. Companies need to drive as much value as they can from data to understand customers better and meet their expectations.

Customer communicating with AI chatbot

Receiving insights from data can help in many ways, such as getting customers to remain loyal to the business. Consumer data could become one of the biggest differentiators in the next few years as whoever can unlock it and use it strategically is likely to be more successful.

Growth of unstructured data

Far more unstructured data exists than structured data. Structured data is formatted and organized in a way to make it easily searchable in databases.…

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3 Ways to Smooth the Friction Between Sales and Marketing

Of all the departments within a small business, perhaps no two have a more dysfunctional relationship than sales and marketing. Different surveys reveal different reasons for this, but the most common culprit is poor communication. The sales team might believe marketing should provide better leads, while marketing might think sales should do a better job closing the leads it does generate.

Fostering sales and marketing department relationship

To the customer, however, sales and marketing are one and the same. Breaking down the departmental silos that often separate these teams is the first step to improving communication and aligning goals. As a result, sales will better understand how to appeal to leads, and marketing will understand what’s needed to convert those leads into customers further down the sales funnel.…

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3 Tips for Creating More Engaging Content

With the sheer volume of content that’s being added to the Internet on a daily basis, you’ve really got to impress if you want people to pick your content assets out of the crowd. But for many businesses, creating engaging content isn’t something that comes easy. Luckily, with a few tweaks and changes, you can adjust the content you’re already creating to make it appeal to more people on a deeper level.

Creating engaging content

To show you how this can be done, here are three tips for creating more engaging content.

Include More Visuals

When most people think about content creation, their mind first jumps to written content.…

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4 Tips for Hiring a Video Production Team for Your Next Corporate Video

Corporate videos are a great way to onboard new employees, introduce your brand at events, or attract new clients. Some can be informational in nature, or for training purposes. In all cases, corporate videos have to be compelling enough for your audience to actually follow them, but they have to be well made as well if you want them to accomplish their purpose. And this all starts with the right video production team.

Corporate video production

Here are a few tips for finding the perfect team for your project.

Don’t Fall for the Demo Reel

While demo reels can give you a general idea of what a video production team can do, they don’t show the full picture, no pun intended.…

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An Influencer Marketing Campaign Checklist: 5 Things You Should Know

Collaborating with influencers is a great way to promote your brand and reach out to your target audience. This is perhaps the reason why a lot of marketers have jumped onto the influencer marketing bandwagon.

Influencer

A study shows that 9 out of 10 marketers plan to maintain or increase their influencer marketing budgets.

So, who’s using influencer marketing?

Several brands, large and small, across the world are leveraging this method of marketing to promote themselves. However, there is a common misconception that influencer marketing is only meant for big brands.

Does that mean that small businesses can also leverage influencer marketing?…

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