Your Business Needs to Be Listed on These 6 Cost-Effective Directories & Social Platforms

Does your business suffer from under-listing?

If you feel like your marketing team is doing everything right and still failing to produce the results you (think) it deserves, perhaps you’re not speaking to the right crowd.

Business platforms for marketing

Make that crowds, actually. See, Internet users aren’t monolithic. Just as every independently owned business has a unique mix of customers and fans, every social media platform and business directory has a slightly different mix of users and viewers. Your company — and its principals, in many cases — need to get in front of as many different groups of said users and viewers as its resources allow.…

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The Ever-Changing Role of Software in the Business Landscape

Software’s evolution has transitioned from a data mining platform to marketing insights and as we are all familiar with – accounting software. These days, it has advanced to a more holistic solution for small business owners – vital for survival in an ever changing and competitive marketplace.

Businesswoman using business software

Small businesses must try and become more frictionless and efficient within their internal ways of working. Software programmers and brands now realise they need to deliver beyond software, providing more options to support small businesses as a whole, allowing employees to become more productive with less error.

The right software equals success

Empowering a small business to follow and chase their passion is good for business.…

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5 Indicators Affecting Developers Rates: Find the Right Team

Do your developers have on-off relations with coding? When they start learning to code, it’s like a new challenge that may last the rest of their life. They have to go through a certain number of steps to become successful programmers. Practicing algorithm drills and syntax, writing or passing test cases are only a few circles of hell in learning a particular programming language.

Software developer rates

If you need to hire a developer, keep in mind that you will have to take into account the circles mentioned above. My friend, an experienced freelance developer says that the strong coding skills are the only halfway to success.…

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Managing Your Inventory for Next to Nothing

Inventory Management Software as a Service

As the owner of a small and medium-sized business, it’s understandable that you want to keep your business overheads as low as possible. However, in this age of cloud applications and software-as-a-service, there’s simply no excuse not to embrace software and technology at every turn in your business.

Inventory management solution

Right now, you’re probably using email, calendaring, tasks and collaboration applications for free. Your business absolutely depends on these applications. But if your business deals with products, or if you’re a wholesaler or distributor, then you can add inventory management software to this list.

What Can It Do For Me?

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Using Gamification to Achieve Your Financial Goals

While everyone dreams to turn their financial goals into reality, it is disheartening to know that 65 percent of Americans, according to CNBC, save little to almost nothing towards achieving these goals. Little does anyone in the ‘65% club’ realize the danger that this financial irresponsibility puts them in. Undesirable situations such as having no workable budgets, rising debt rates and having little to no funds to offset a huge emergency are becoming the norm.

Gamification for achieving financial goals

The truth is, however, that not everyone can exercise the same level of financial responsibility. Sometimes all it takes is some motivation to get you started.…

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Key Findings About Workplace Behavior From The TalentLMS Gamification Survey

A new survey published by a learning management systems company has found the stunning benefits of gamification in the workplace. The report published by TalentLMS was prepared after surveying nearly 400 employees in the age range of 18 to 69 years with a mean age of 36. Here are a few key findings from the survey.

Learning through gamification

Impact of gamification on productivity

One of the primary objectives of using gamification is to improve employee engagement and overall productivity. The TalentLMS study found that an overwhelming 87 percent of surveyed participants believed that gamification has helped them improve productivity at work. This is a near eight percentage points jump up from a similar survey conducted in 2014 when 79% of the participants responded in the affirmative.

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3 Reasons Why It’s Easier Than Ever to Become an Entrepreneur

The economy has been improving for nearly a decade now and unemployment has sunk below its natural rate. This means that there really are no more excuses. If you have a dream of launching your own business, now is the time.

Entrepreneur using digital technology

Entrepreneurship will never be easy in any economy. It takes passion, dedication, hard work, long hours, and an understanding that the struggle may last for years before paying off. But if you really want to take the plunge, it’s time to stop talking and start acting.

Fortunately, there are many reasons that make the modern, digital age the best time ever to achieve your goals.…

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5 Ways to Build a More Effective Web Presence

In today’s business industries, it is vital that you have a plan in place to build an extensive and effective web presence for your organization. Communication and socialization happen on a largely digital scale in modern society, so it is important to tap into the mainline of information flow.

Building a web presence

Building a business website is a great step towards building an online presence, but there is so much more you can do to take a more active role in the expansion and marketing of your business. Here are a few ways to build a more effective web presence, and share the joy of your organization with the masses.…

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Strategies for Ranking Your Business WordPress Site Using Search Engine Optimization

There are two main objectives associated with Search Engine Optimization (SEO). To ensure your site and pages are easy to find by using keywords and to rank your page high in search results to make it relevant. Ideally, relevant pages rank high in the search engines because they are frequently visited and users find them useful. Optimizing your site is a long process that involves tuning, maintenance, monitoring and continuous testing of the site by an SEO expert.

SEO for WordPress

If you are looking to rank your business high in the search engine, consider using these steps:

Target Market Business Analysis

The first thing you need to do is to analyze your market business to come up with a plan.…

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5 WordPress Plugins Every Business Should Use

If you are a business on WordPress, you are on the best platform for SEO and the ability to customize for what your site needs. You have access to literally thousands of plugins that can do just about anything that you can dream of.

Top WordPress plugins for business

In this article, we are going to show you 5 WordPress plugin you should have and why you should have them.

1. OptinMonster

If you want to grow your list an increase conversions, OptinMonster is a plugin you have to have. There are many functions it performs. Some of the differences you will get with OptinMonster are subtle when you go to compare it to other optin plugins but hands down it has the most features that will allow you to continue to increase your conversion rates.…

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