As people change so does their surroundings. Fifty years ago there were no frequent flier miles, nor internet; and all the kids played outside. Just as our surroundings have changed, so too has how small businesses do business.
Have you noticed how easy it is to get a cell phone? You can get it off the street and connect to the internet within minutes. I literally bought a phone from a kiosk in a mall and before I walked out of the mall I was surfing the Internet.
So what does that have to do with your business? Your customers are on the Internet.…
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