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Tips to Nurture a Growth-Oriented Startup Culture

“A company’s culture is the foundation for future innovation. An entrepreneur’s job is to build the foundation”

– Brian Chesky, Airbnb.

Startup culture

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For MNCs and other big players, having a great culture is just an additional feature, but for startups, having a great work culture – strong and growth-oriented, is a necessary element of success, be it for employee retention or for innovation.

Nurturing a growth-oriented culture is mainly dependant on the core values of the startup and the work force.

It is crucial to work on building your startup DNA early on. Here are some tips to build a strong work culture:

1.

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How to Make Negotiation your Super Power

Negotiation is a tool we all need at every turn. Business, better salary, leave permission, angry spouse, rebellious kid, street vendor; you name it. Mastering the art of negotiation can make your life much easy.

Businesswoman with negotiation super power

Especially in business negotiations, there is a lot at stake and you simply cannot afford to lose.

With so much pressure riding, it is important go in prepared and use some tips and tricks to ease your way into the talk.

Here are some lessons I learnt from my personal experience and research on how to nail a negotiation.

1. Give succinct anecdotes to prove your point

People like stories from the past to relate to.…

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5 Ways to Make Customer Service a Part of your Brand

It isn’t what you sell that makes customers pick you over the competition, it’s what you’re known for. Your brand. What your brand represents sets you apart from the crowd.

Coca-Cola brand in a can

Many companies have a strong brand attached to them. Zappos, the billion-dollar shoe store, is known for its customer service. Their customer centric culture drives their growth in unprecedented ways.

Here are five ways to incorporate customer service into your brand.

Start from Day One

Great customer service shouldn’t be an afterthought and isn’t something you should be putting off for later. It is as important for your business as your core competencies, for without customers there is no business.…

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