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Tips for Immigrants Who Want to Start a Small Business

One role immigrants don’t get enough good publicity about in the news is the fact that immigrant entrepreneurs play a huge role in hiring a large swath of the U.S. labor force. The exact numbers are staggering, too. Nearly 6 million workers are employed by immigrant-owned businesses, according to a report released by the New American Economy.1

Immigrant business owner

While starting up a business as an immigrant in the U.S. has its challenges, those who take the entrepreneurial plunge can also find sweet success from doing so, as well.

“Our system certainly doesn’t make it easy for immigrant entrepreneurs—but still, immigrants work hard, they start businesses, and they create jobs for American workers,” said John Feinblatt, Chairman of New American Economy.…

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Dazzling Displays – 3 Tips For Boosting Your Sales Through Visual Merchandising

When it comes to taking in and making sense of information, we focus more on visuals than anything else. In fact, educational researchers suggest that about 83% of human learning occurs visually. For marketers, statistics like this can have a big impact on how you decide to present your product to consumers and they place huge importance on using visual merchandising in your marketing efforts.

Within your store is a finite amount of space. It’s up to you to make each and every square metre of space available to you counts and this is exactly where visual merchandising comes into play.…

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Technology in Customer Service: Is It a Good or Bad Thing?

A study done by Forrester found that improving customer experience is the top priority for 72 percent of businesses. With that being said, only 63 percent of marketers in these companies implement new technology to help improve a customer’s experience.

Customer service officer

While the road to adopting technology in customer service might be slow, it’s still prevalent in today’s world. Here’s a quick look at both the efficiency and drawbacks of using technology to improve the customer experience.

Technology Speeds Up Help

In the past, to get help from a company, you would have needed to call in, wait in line and finally explain your issue to a representative.…

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How an Effective Uniform can Benefit Your Business

Perhaps you’re an established business who is thinking about implementing a uniform policy, or you’re a new business still deciding whether a uniform will be best for you when you start taking on staff.

Nurse

Whatever your situation is, there are many business uniform suppliers available, such as Simon Jersey, that you can browse first to get information and make a decision. This blog looks to give you some information on the benefits of an effective uniform on your business.

Utmost professionalism

A standard uniform for staff can look great. It can help reinforce a sense of pride and professionalism in your business from staff.…

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How Companies Can Make Life Easier for Maintenance Employees (and the Company)

Until just a few years ago, large companies looking to improve workflow, cut costs, and streamline processes had to achieve this through months of complex evaluations and costly custom made software. Maintenance processes often topped the list for this sort of organization, as maintenance is a notoriously costly but necessary part of so many businesses, small and large.

Today, it may still seem costly to reorganize and improve maintenance processes, but failing to jump on this bandwagon now could and probably will end up costing businesses even more.

Going Mobile

For existing businesses, especially those in manufacturing or with large or multiple facilities to look after, moving into this new tech age might seem like a nightmare.…

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Three Comprehensive Tools Across Three Categories For Entrepreneurs

The famous philosopher Thomas Carlyle once said, “Man is a tool-using animal. Without tools he is nothing; with tools he is all.” In today’s modern, connected world, tools are more than just inanimate objects we build with, but those we use digitally to improve businesses and connect people around the world.

Busy entrepreneur

As entrepreneurs, tools are vital to long-term success. With the right instruments, you can take your business further, get things done quicker, and save money on costly resources. The following tools across three categories — search engine optimization, customer service, and content marketing — help your business do just that.…

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Building a Company LinkedIn Page? Follow These 8 Best Practices

Does your company have its own LinkedIn page?

It should. Trusting individual employees to act as faithful ambassadors for your company isn’t a winning strategy — though there are certainly ways to incentivize this behavior, as we’ll see in a moment.

LinkedIn business profile building

Noted business coach Steve Phillip lays out six convincing benefits of company LinkedIn pages on, what else, his LinkedIn channel:

  • LinkedIn company pages show off your entire company, not just its employees (rockstars or no)
  • They compel connected employees to act as brand representatives
  • They generate valuable data about customer and prospect engagement
  • They alert you when your company is mentioned by other LinkedIn users, including those you don’t follow
  • They highlight your company’s differentiators and value-adds

They don’t do all this on their own, though.…

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What are The Benefits of Buying a Pre-Owned Certified Car?

If you are considering buying a used car for your business, then you might be wondering whether you should shop around for a privately-owned vehicle or whether you should stick to a dealership’s certified pre-owned model. The advantages of a pre-owned certified vehicle are clear; while they can end up costing you more at the start, the guarantee they provide you is worth way more in the end than trusting a third party who has nothing to lose by selling a vehicle with an invisible “buyer beware” sign on it.

Certified Pre-Owned (CPO

Certified pre-owned (CPO) cars have to go through rigorous testing to ensure that they don’t have any unforeseen mechanical defects that can end up really costing you in the end.…

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Tips on Getting Your Employees to Follow Safety Measures

Do you own your own small business? Is it challenging to get everyone to follow the rules at all times when it comes to staying safe? And is it even more challenging to enforce these safety measures? Preventing workplace injuries should be one of your top priorities.

Worker safety

Workplace injuries account for the majority of injuries on the job and employees missing work dates throughout the work year. This can cost you thousands of dollars and lost time and wages for your employees. Finding ways to help everyone stick to the rules and guidelines is important.

Here are just a few examples of different ways that you can help motivate your workers.…

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7 Salesman Tactics to Avoid When Shopping at a Dealership

Car salesmen get a bad reputation; there is no doubt about that. Like any other salesperson, their job is to convince someone that they have to put themselves behind the wheel of a car on their lot. If you are in the market for a used or new car, then the only way to come out ahead is by making a budget, sticking to it, taking the emotion out, and not getting caught up in high-pressure sales tactics.

Car salesman

Before you start looking for the car that suits you and your business, make sure to look out for these seven sales tactics that can have you making a not-so-good choice, courtesy of our friends at Applewood Nissan Richmond dealership.…

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