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Five Marketing Tips to Boost Your Online Sales

No longer do you have to wait for a customer to wander into your store. You have the potential to make a lot more money by posting your products online where people all over the world can have them shipped wherever they live.

Boosting online sales

That doesn’t mean selling online is easier than selling from a storefront. In fact, selling online is harder than the traditional way of selling things in a lot of ways.

If you aren’t happy with the success of your online store, or you simply want to find ways to boost your revenue, give these five marketing tips a try.…

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Ways You Can Maximize Your Returns When Investing During the COVID Crisis

Those who fail to prepare for the future will likely wind up with little saved for retirement. Setting up a 401(k) with your employer or an IRA that you manage individually are both good options for investing in your future. The more you save today, the better off you’ll be when it comes time to retire.

Investing during COVID-19 pandemic

COVID-19 And The Market

Once the COVID-19 crisis began to spread throughout the United States and abroad, financial markets took a hit. The Dow Jones Industrial Average dropped by more than a third. The same could be said for most of the leading international market indexes.…

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5 Important New Technologies Changing the Future of Logistics

A plethora of impressive technologies is rapidly changing the future of logistics. And change is looking very good.

Logistics tech

These technological advancements are saving huge amounts of time and money for thousands of logistics companies. AI and automation are making supply chain management easier and cheaper.

Deliveries are more efficient and tracking more accurate. And it keeps getting better.

To learn all about the bright future of logistics and supply chain management, keep reading.

1. Accurate Shipment Tracking

Today, you almost never have to wonder when your package will arrive. Most logistics companies, like Inloginc.com, use highly accurate tracking systems. Some can even tell you the exact minute when your package will arrive.…

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10 Tips to Craft Rockstar Email Marketing Content

If you’ve been trying to tap into successful email marketing for some time without the desired results, it could be down to a number of factors. Nailing email marketing techniques require the backing of science and is often considered an art. One of the most important parts of hitting that sweet spot is crafting excellent content.

Email marketing content strategy

Fortunately, we’re here to help you with our top 10 tips to improve your email marketing with great copy.

1. Reel them in with an engaging subject

One of the first places to begin when attempting to improve your email marketing effectiveness is to start at the subject.…

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6 Tips For Setting Up A Successful Shopify Store

The coronavirus pandemic has created a surge in online retailing. If you have ever thought about starting an online business, then there has never been a better time to enter the market. And, with resources like Shopify available to guide you through the process of opening your first online store, you will have all the tools you need to be successful.

Shopify store setup

However, there is still a learning curve when it comes to using Shopify for your online store. Getting through some of the technical and administrative aspects of the process can be challenging, so it helps to have some background on how to sell on Shopify before you start.…

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Your Guide To Content as a Service

Content management systems like WordPress and Drupal are widely used to quickly create websites. They take practically all the fuss out of running a website. The content as a service CAAS framework is similar to that used by content management systems, though it’s essentially a step beyond that.

Business team using CaaS solutions

Simply put by Contentful, its a “way to label content infrastructure in a familiar X-as-a-service kind of way.” Rather than just hosting website content, content as a service works with all devices and platforms, making content easier to share through multiple avenues.

What Is Content as a Service?

Many businesses, municipalities, and organizations store valuable information on secure offsite servers in the form of cloud-based storage, meaning they have access to their intellectual property from practically any device connected to the Internet.…

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3 Best Brokers for Options Trading

For the better part of the last century, the stock market has formed the basis for investment portfolios nearly everywhere. While the market has had its share of ups and downs over the years, individual investors have by and large fared quite well when implementing a focused strategy.

Option trading platforms

You might be looking at options trading as a way to further enhance your own portfolio. To do this, you will want a broker that can work with your investment strategy and be available to execute trades on your time. You will find that the following four brokers are going to serve you well.…

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How to Choose a Used Reefer Trailer

Many manufacturers and shipping companies that produce or haul perishable goods have a real need for quality equipment in hauling their products to market. This means that refrigerated containers, also known in the transportation industry as reefer trailers, are a “must have” for many.

Reefer trailer

photo credit: YouTube

Reefer trailers are ideal for shipping any sort of product or material that needs to be refrigerated for long periods like produce and frozen foods. And while many manufacturers and shippers will lease equipment as opposed to buying a new reefer, there are many who have a recurring need and will want to purchase their own container to have as rolling company stock.…

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How Does AutoZone Store Pick Up Work

When you want to buy an auto part, you likely find yourself choosing between the convenience of ordering online but waiting for delivery and the speed of going to the store.

AutoZone

photo credit: AutoZone / Facebook

Fortunately, AutoZone is offering a compromise. You can order your part online and pick it up at the store. They even offer curbside pickup for auto parts, so you can avoid even going inside.

How To Order Store Pickup

When you go online to AutoZone’s website, you can select your nearby store using the locator. Doing this first will give you accurate information about the store’s inventory levels while you shop.…

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Green Gigs: How Sustainability Careers have Evolved Over Time

Sustainability certainly isn’t a new concept, but the concerns driving it have become mainstream issues over the last few years, there have never been so many individuals committed to the cause. As well as making more environmentally friendly choices in their personal lives, the employees of many businesses have decided to make sustainability the focus of their professional lives as well.

Green business

And between the mindset, working environments and the roles themselves, our working lives are significantly different from that of previous generations, especially for those who take sustainability seriously. Now that the wider world is understanding how necessary it is to take care of the environment, careers in sustainability have evolved a great deal over time.…

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