AUTHOR ARCHIVES :

What Should You Check When Looking for Digital Directory Signs for Your Building?

Digital directories and wayfinding signs could quickly help visitors and staff provide accurate information. There are various sizes and options for digital directory signs available in the marketplace today.

Digital directory sign

photo credit: Poly Surasit / Pinterest

According to a market research report the global digital signage market is estimated to close in 2021 at a value of $16.3 billion. Furthermore, the sector is expected to grow at a CAGR of 11.2% in the next five years. These numbers are an indication as there are multiple players involved in the digital signage sector.

How do you go about selecting the best brand to purchase wayfinding and directory signs for your building?…

Continue reading →

The 3 Little Known Tips To Help You Grow Your Contractor Business

Whatever the type of contractor business you have, it is essential to always be growing. Plumbers, HVAC technicians and electricians usually work for themselves and have trouble growing the business while also getting the work done.

Electrician working on a business premise electrical equipment

The problem with this is that you aren’t running a business but rather making a job for yourself. Though it’s nice not having a boss, you are essentially slaving away. The way to go is to grow the business so it can be an actual business.

There are a few things that you can do to grow the business so you can focus on the work getting done.…

Continue reading →

Influencer Marketing Pricing Guide for Small Businesses

With the small business market growing exponentially every year, it’s important for some to differentiate themselves in their respective industries. And now, with influencer marketing booming into a 13 billion dollar industry, small businesses have found success spending their marketing dollars on carefully selected influencers. But what’s the cost?

Influencer marketing price guide

Here, we’ll help break down the influencer marketing space and dive deeper into the cost of influencer marketing.

What is Influencer Marketing?

To put it simply, influencer marketing is a form of marketing in which influencers promote brands, products, or services within a campaign. It’s a great way for small businesses to tap into larger yet specific audiences under a creator they trust.…

Continue reading →

3 Side-hustles You Can Convert to Full Time Careers

As we move falteringly towards the post-pandemic era, the world has changed permanently.

But perhaps not all of these changes will be for the worst – employment is one area where it’s possible that workers might enjoy better life-work balance once the dust settles.

Visual artist as a side hustle

photo credit: Dusan Jovic / Unsplash

This is the era of ‘the Great Resignation’ – when millions of dissatisfied workers with an entirely new perspective on what’s important in life are ready to resign their jobs in favour of making a living doing things which make them happier and healthier (as well as paying bills).…

Continue reading →

5 Brilliant Health and Beauty Business Ideas

Have you been thinking about working for yourself for some time but you’re not sure what you’d like to do?

After years working in the same salaried job, it can be tricky choosing the right employment sector to migrate to – especially if you feel like a total change.

Massage therapy business

But how about the health and beauty field? Helping people to have longer, happier, healthier lives and to feel better about their appearances is extremely rewarding – not to mention lucrative – so it’s definitely worth consideration.

Whether you want to personally retrain as a practitioner or prefer to take a management role and invest some funds in a new venture, here are five brilliant health and beauty business ideas that might just inspire you to take a leap of faith and start doing something you love every day.…

Continue reading →

Custom Wallets as a Company Gift to Promote Your Business Brand

Everybody needs a high-quality wallet to keep their cash, cards, and other valuables organized while traveling or working. You will need a durable and reliable wallet at that. From traditional leather wallets to eco-friendly cotton canvas wallets and beyond, there are various unique material options for you to consider. Therefore, if you are searching for a corporate gift that will truly amaze your receivers, put your chances on custom wallets.

Custom branded wallet

Custom wallets are a stylish and highly functional corporate holiday present for your staff and clients. Wallets are reflections of an individual’s personality and leave an indelible impact on those who see them.…

Continue reading →

Impactful Marketing Analytics Dashboard for Clients

Today, marketing analytics dashboards exist in every business environment to translate and display data in a particular way that is readily available and manageable for the audience.

Marketing analytics dashboard

For instance, a marketing dashboard, in general, will report user behaviour on a company website, followed by measuring the effectiveness of online marketing campaigns. Lastly, track progress on every internal company conversion goal. Marketing analytics dashboards are built to explore one-off data analysis and recurring monthly reports, or sometimes does both.

Here the more significant consideration is your stakeholders. The question is, do they care about the metrics? And even if they do, which ones are the concerning aspects.…

Continue reading →

Amazon Seller Rating – How it Works

The Amazon Seller Rating system is complicated. We don’t blame you if you don’t understand it. Unfortunately, many Amazon sellers do not. A good proportion of the rating is hidden, and Amazon isn’t exactly transparent about calculating the rating. Although, we are going to try and clear a few things up on this page.

Amazon seller rating

What is the Amazon Seller Rating?

Seller ratings on Amazon are how Amazon determines whether a seller is good. Amazon loves sellers that offer a good experience for their customers. Therefore, the better the seller rating, the more Amazon will promote a seller on the platform. We will talk more about this in a short while, though.…

Continue reading →

4 Lucrative Ideas for Running a Business from Home

The 2020 pandemic crises and stay-at-home orders have reinforced a concept that small startup owners had worked out– that it is possible to start a new venture from home. With the minimum investment and some smart thinking, you can become an entrepreneur as an option to earn some extra money on the side.

Starting a business from home

Eventually, once the business becomes successful, you might be able to devote all your time and energies to this new side hustle. Ready for some great ideas?

Offer Remote Notarization Services

With more states enacting laws to accept online notarization on agreements and contracts, you could acquire the accreditation to become an e-notary.…

Continue reading →

7 Expert Tips for Starting Out as a Professional Photographer

Photography is one of those careers that starts out as a passion. Nobody gets into photography unless they have a love of taking pictures. The great thing about photography is that it is never too late to learn. Anyone with dedication and creativity can become a professional photographer if they want it enough!

Photography as a career or business

So what are the steps that you need to take if you want to become a professional photographer? You will find the answer to that question by reading through our 7 expert tips!

Utilise the Best Online Tools

Assuming you already have your camera and all other equipment, the next step is to ensure you have access to online tools such as free photo editing software, invoicing software, social media management tools, and an online portfolio.…

Continue reading →