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4 Keyword Research Mistakes No SEO Guru Will Tell You

Thanks to the pandemic, internet penetration has increased. As a result, it has become more important than ever for business owners to optimize their websites to rank higher on the SERPs.

Keyword research

As per a study, 66% of business owners like to do keyword research on their own. Unfortunately, most of them tend to make keyword research mistakes to beat their competition.

So, we went ahead and compiled a list of four common keyword research mistakes webmasters make and end up regretting later.

Grab a pen and paper. This blog post is going to be worth all your money!

Mistake #1: Not Understanding the Search Intent

Most of the time, webmasters think about which keywords will help them rank their website rather than “how can they satisfy the searcher’s intent.”…

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5 Important Steps to Open a Checking Account

Having a checking account can help you manage your finances better. It not only keeps your money safe while earning interest, but it’s also the best account option if you are making large purchases.

Opening a checking account

photo credit: RODNAE Productions / Pexels

If you plan to open an account, whether or not you already have one, you should consider getting a checking account. Its application process is pretty straightforward.

Here are the steps you can follow to open one.

Choose an Institution

When you are ready to apply for an account, you need to find an institution. You can get a checking account in banks and credit unions, so you better start searching for one.…

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9 Types of Careers That Await in the Oil and Gas Industry

Companies in the oil and gas industries currently employ nearly seven million workers and are actively hiring. Jobs in this sector pay well, offer a wide range of opportunities, and are located all over the U.S. Despite these attractions, companies are struggling to find qualified workers. Gas and oil companies are searching for professionals with various skills, interests, and backgrounds.

Oil rig inspection

The industry offers positions to fit many personalities, interests, and educational levels. They are hiring scores of professionals as well as skilled tradesmen. Below is a sampling of jobs in the industry.

1. Oil and Gas Regulatory Inspector

Inspectors play an essential part in the oil and gas industry all over the U.S.…

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Popular Chain of Hotels in Queens

Queens is a diverse borough known for being the home to immigrants worldwide. There are over 100 hotels in Queens. They all offer amenities that will make staying with them an enjoyable experience.

La Quinta Inn by Wyndham Queens New York

photo credit: Expedia

The borough in New York City has a lot to offer every type of traveler, no matter their reasons for visiting. The list below features some of the most popular chain hotels in Queens among recent travelers. Use a trusted source such as AmericanOtels.com to find the perfect place to stay.

1. The Holiday Inn

Since the 1980s, Holiday Inn has been a popular choice with travelers in Queens.…

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How to Cultivate a Growth Mindset Within Yourself

There are two types of mindsets that are on display with entrepreneurs. There are those with static or fixed mindsets and those with growth. A fixed mindset is exactly as it sounds in which people assume that there is no need for change as things will simply keep happening as they should. They wait for things to happen rather than make things happen.

Growth mindset

photo credit: Rawpixel

The ones that are willing to work towards making something positive happen are the ones with a growth mindset. These people are able to overcome obstacles set out before them and are not the type to wait for others to take action.…

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Tips for Helping Your In-House Legal Team Tackle Major Assignments

The legal team at a company is a unique group of professionals responsible for helping the company navigate through any legal matters. They play an integral role in the success of their organization, but that doesn’t mean they’re invincible.

In-house legal team

In-house counsels often find themselves tasked with handling significant assignments that require more time than they have. Managing these projects can be tricky, but there are some strategies you can use to help your team tackle these challenges.

Here are tips for helping the in-house legal team tackle major assignments.

1. Listen to Your Counsel

In-house legal teams are a vital resource, and a forward-thinking manager will learn how to get the most out of their experience.…

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How to Grow Your Business Sustainably

All growth is good for a business, but what happens if you discover that your marketing has worked so well you can no longer keep up with the demand? When the costs of operating your business exceed your profit, you can quickly spiral into debt and possibly even have to scale back your operations. This negatively impacts your reputation with customers, and it may result in long-term deficit that takes months to get out of.

Sustainable business growth

photo credit: Lukas / Pexels

It’s not surprising that nearly half of small businesses close within their first five years, and even more end after 10.…

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5 Alluring Benefits of Social Media Marketing for Your Business

By the year 2019, it is believed that up to 91 percent of all businesses use a form of social media to market their brands. With that said, social media has become a staple for businesses to survive in the 21st century.

social media marketing

photo credit: Rawpixel

There are many popular social media marketing options, from Instagram and Facebook to TikTok and several others; you’ll definitely find a site that’s perfectly suitable for your brand. Or, you can use multiple sites to maximize your online presence.

An excellent opportunity to promote your business is by using an Instagram post generator that allows you to create up-to-date and straightforward content that attracts customers to your brand and grows your audience.…

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6 Reasons to Go with Payroll Outsourcing services

Payroll may seem like something you can operate on your own but the demands associated with handling payroll such as payroll laws, filing date, tax deposit rules, federal mandates forms, etc. forces many organizations to outsource this to other designated companies.

Payroll outsourcing service

This is one of the reasons why many companies worldwide have started to outsource Payroll to handle the demands of extremely competitive marketplaces. Outsourcing payroll not only takes care of all these functions but allows the owner to focus on other aspects of the business as well.

If you are still not convinced about outsourcing, continue to read the benefits.…

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Level up Your Email Campaigns: Top Tips for a Compelling Email Company

A whopping 300.4 billion emails were sent every day in 2021.

In other words, if you want your email to stand out, it’s going to take some work. Not only you should focus on mass email deliverability, but you should also focus on your message.  Fortunately, it’s not impossible to craft a message that’s compelling enough for the recipient to read — and take action on, too.

Email campaigns

Indeed, focusing on mass email deliveries is important, but – first thing first – mastering the art of email copy can transform your business. And, with these four tips, you’ll be well on your way to doing so.…

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