Yard signs are a classic informative tool used for both personal and business needs. If you’ve never considered using yard signs, you could be missing out on a valuable tool for reaching out to people. Buying your own custom lawn signs can serve many useful purposes.
photo credit: Michael Carruth / Unsplash
There are some ways you can make use of yard signs to bring in customers and inform the community about important information.
Five Ways To Use Yard Signs To Your Advantage
1. Advertise Services Your Provide
If you’re starting a small or at-home business, getting the word out about the goods and services you offer is very important. Using yard signs can be an effective form of traditional advertising while still allowing you to operate on a budget. Yard signs can be used to list your company name, services, and contact information such as emails, a phone number, and a website.
If you own your own business yard, signs can be an easy way to advertise to the local community and increase brand awareness among this vital customer base.
2. Selling a Home
Using a yard sign to advertise a home sale is very common and is one of the most well-known uses of a yard sign. When a home is for sale, getting the attention of interested buyers is very important. Yard signs are very useful for home sales because they indicate a property is for sale, provide basic property information, and help your realtor with listing contact information.
3. Opening a Building
When a new building is being opened to the public, a yard sign can serve to advertise that one of these buildings is now open to the public and the two others are what it does. Yard signs can be used to single the opening of a new business (either in a new or existing location) or to single out the opening of a community building such as a recreation center or a library.
4. Festival Advertising
Public gatherings, get-togethers, festivals, and events are common and occur in towns and cities across the country. However, many of these events do not have widespread advertising and can be very localized. It’s easy for interested people to miss local events due to simply not knowing about them.
Yard signs can be an effective way of informing the public that something of interest is going on.
5. Label a Completed Worksite
Finally, yard signs can also serve to inform potential customers about a job well done. In certain industries, you do on-site work such as home painting, landscaping, yard work, and others.
If your work is both easily visible and in an area where a yard sign can be placed, asking your clients’ permission to place a customized yard sign can serve as an effective advertising method. If potential clients can see an example of your work, this can make them more likely to reach out to you.
Final Thoughts
When you need to advertise or inform, yard signs are an efficient and cost-effective way to do just that. Yard signs can be highly creative, distinctive, eye-catching, and be used during any time of the year. Custom yard signs can be specially ordered to suit your needs, no matter what those may be.
