It could be because an employee is leaving, or perhaps you’re scaling up your business and want to attract the top talent. No matter the reason, when recruiting for your company, it’s about more than crafting the perfect job description and promoting the advert.
When job hunting, prospective staff consider more than just the job role. So, to appeal to future employees, consider the following.
Ethics and Values
Commonly, when searching for a new position, prospective candidates will research company ethics and values. This is becoming particularly important with those entering the workforce for the first time, with recent research revealing that values rank second in importance with millennials.
Not only do employees want to work for a business that reflects their own values, but want to feel that their position offers purpose, either by constructively contributing to the company’s vision or the wider community. For example, an energy-efficient boiler from the likes of JLA could help to highlight a business that’s environmentally conscious.
Company Culture
Job satisfaction is about more than the salary or role itself. One of the biggest contributing factors to happiness in the workplace is company culture. This corresponds to two different elements: the environment and the team.
As such, when advertising for a role, emphasise the environment your company offers. It could be corporate and target driven, or more relaxed and social. While team dynamic is a crucial factor, also.
Growth and Opportunities
Candidates want to know there are opportunities within the organisation, which means considering growth. As such, applicants may consider how they can climb the career ladder and the stages of promotion.
Hand-in-hand with career progression, prospective employees also want to know a business can offer stability – job security is key to almost any staff. So highlight this when looking to recruit.
Work Patterns
While many people work in a nine-to-five role, flexible working is becoming more common and increasingly important to job seekers. In fact, a study has shown that almost 80% of people would leave their current role for a job that offers more flexibility.
To attract the best candidates, this could mean providing a different way of working, such as remote arrangements or flexi time opportunities.
Securing the Top Talent
Appealing to and hiring the most qualified and passionate candidates can require more than just a well-worded job advert. As such, consider these things when looking for your next member of staff. These could also help when retaining employees, too.
