If you are a business on WordPress, you are on the best platform for SEO and the ability to customize for what your site needs. You have access to literally thousands of plugins that can do just about anything that you can dream of.
In this article, we are going to show you 5 WordPress plugin you should have and why you should have them.
1. OptinMonster
If you want to grow your list an increase conversions, OptinMonster is a plugin you have to have. There are many functions it performs. Some of the differences you will get with OptinMonster are subtle when you go to compare it to other optin plugins but hands down it has the most features that will allow you to continue to increase your conversion rates.
When you use OptinMonster, you can welcome users back on your site, you can tell where they were before and use smart marketing to give them relevant content as well as follow ups. With so many options, your head could be spinning, but there are plenty of tutorials and support that will help you through the process.
You’ve already got the visitor to your site. Why do all of that work and allow them to leave your site without getting them email or compelling them to make a purchase? OptinMonster will help you with this.
2. Beaver Builder
With Beaver Builder, you will feel like a busy beaver. This is one of the must use WordPress plugins for your site. If you want to build beautiful pages and posts that make people want to stay on your site then this is a plugin you can’t pass up.
No knowledge of coding? Don’t worry about that. You’ve got all the help that you need with this drag and drop solution for your WordPress web designing.
Even more newest newbie can find their way with Beaver Builder and its easy onboarding process that shows you exactly how to get the elements on your page where you want them and how you want them to be.
You’ve probably figured out by now that being able to place page elements exactly where you want them is important for user experience and for conversions. With Beaver Builders, you can place elements where you want them, create columns and many other things that used to only be available to people that knew how to code. Now you have access to it all with a drag and drop page builder plugin.
3. Yoast SEO
The Yoast SEO plugin is a powerful plugin that you can think of like your very own SEO analyst. It is going to tell you if you are off on various factors of your SEO making sure that you have the keyword in the header, plenty of copy in the body and in the meta description. As new SEO factors come out, Yoast SEO makes sure to stay up to date so that you can continue to get good rankings on your site.
Following Yoast SEOs cues will have you well on your way to optimizing your on-page SEO. There is both a free version and a paid version that has more features. You have to see which one you need for your business according to what your goals are with your website.
4. W3 Total Cache
One of the ranking factors on Google is the speed of your site. When you use W3 Total Cache, you are able to help you site run faster. People want their search results and they want them fast. When you can cache a version of your page, you can make sure it is delivered faster when it is queried.
There are different options that you can look through when you are setting it up, but make sure that you pay close attention to the set up and what each of the options do. If you are not technical at all, you might want to have someone else do the setup process.
5. SEMRush
If you don’t know your numbers, you won’t be able to grow your numbers. SEMRush will give you full analysis of your numbers and other factors on your site so your SEO game can be at its best. Whether you want to see what keywords you rank for and where you rank for those keywords or if you want to gather lists of your competitors’ keywords, you can do this with SEMRush.
Having a full picture of what is going on with your site and those of the competition will allow you to continue to grow your business and even outgrow some of the people that came before you. If you are committed to learning what the different factors mean on SEMRush, you can use the data to dominate in your niche.
Conclusion
Having the ability to access thousands of plugins with various capabilities will allow you to customize your site as you see fit as well as integrate with other programs that you use. Instead of having to place complicated codes, the plugins do all of the work for you. Make sure that any plugin that you install is regularly updated and from a reputable source. The plugins above are all kept up to date on a regular basis and are all trusted names in the industry so you can rest at ease when you upload the plugins to your website.
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