» Currently browsing: Marketing
August 1st, 2007 at 5:27 am »
Comments (4)
You have created a wonderful website. You spent money on design and functionality. Now what do you do?
What you can’t do is build it and expect visitors to just come. You have to stay active on your end to ensure that your website works as much for you as much as you have worked on it.
In […]
July 31st, 2007 at 6:25 am »
Comments (0)You know the old elevator pitch, sum up your business to someone in the time it takes to take an elevator ride. Well now that old elevator pitch has gone Internet.
Vator.tv has combined a multimedia site that uses video, pictures of your pitch along with social networking technologies. Kind of like Linkedin with images and […]
July 26th, 2007 at 6:25 am »
Comments (1)This is a great story of an individual, in this case a Mom who had a need, saw a solution and went off and built a business around it. Was it quick journey? No, but with smarts and perserverance and a great deal of help the company is growing very rapidly.
While pregnant in 1990, Lisa Jarrett […]
July 25th, 2007 at 6:04 am »
Comments (3)When was the last time you did something to surprise your customers? You know something that would really make them remember you and appreciate your thoughtfulness and attention.
We all spend most of our energy trying to create attention and generate enthusiasm in our prospects and potential customers but ignore the current ones. Just ask the wireless phone […]
July 7th, 2007 at 3:59 pm »
Comments (3)“If you run a small business, chances are that most of your sales come from customers in your local area. Sixty percent (60%) of small businesses get the majority of their customers from within a 50-mile radius.”
So says Anita Campbell in her article about local search. As search engines begin to replace other paper forms […]
July 6th, 2007 at 2:40 am »
Comments (3)This is one really unique business idea. I suppose if you really need to get closure on your divorce then this might help the divorce grieving process.
Here is the marketing pitch:
Give a dead marriage its proper, final resting place. The Wedding Ring Coffin is the perfect gift for yourself or a loved one for bringing […]
July 5th, 2007 at 5:20 am »
Comments (1)In the competitive online retail market, businesses face a number of marketing challenges, including search-engine visibility, lead generation, indentifying target markets, and loyalty generation, but these can be easily overcome with the right combination of interactive marketing technology.
To demonstrate this, ePrize and Entrepreneur magazine have teamed-up to launch the “Entrepreneur and Caffeine Marketing Jolt: […]
July 4th, 2007 at 1:48 am »
Comments (1)Steve here…
I just finished reading Yaro Starak’s new report called - “The Blog Profits Blueprint”
Yaro is well known for his blog, Entrepreneurs-Journey.com, which he uses to make over $5000 USD per month.
In his report he’s outlined everything he did to build a successful blog, how he generates traffic and what methods he uses to make […]
June 20th, 2007 at 8:51 am »
Comments (5)In our competitive world sometimes the only difference between us and our competitors is the the service we provide and in particular the person to person service we provide.
I have come across a new book titled “How to Talk to Customers” that unlike many books on customer service actually gets very prescriptive about how to […]
June 4th, 2007 at 11:20 am »
Comments (5)My thanks to a special guest blogger, Caroline Melberg of SmallBusinessMavericks.com. This is a content and practical advice packed post, take your time and absorb.
It’s no secret that in today’s world, online success depends in large part on how much traffic you drive to your site. The amount of traffic you get depends on your […]